Online Networks and Social Change

A pathway to fame: from persona performance to online collectivism

social-media-conference-paper_Liang-NingyuDownload Abstract As we enter the age of the attention economy being one of the popular business models, online careers like Youtuber and social media influencers are burgeoning. It seems that every one of us has been given equal rights to gain social capital and voice on the Internet. However, online social platform technology also greatly facilitates the government or enterprise media to carry out propaganda and manipulate public opinions. Government Read more […]