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\n\n\n\n\nAbstract\n\n\n\n\n\n\n\nBy first establishing a cynical political climate, this paper highlights how Donald Trump was able to secure votes from the growing disgruntled alt-right public. This paper also utilizes successful movement from Tahrir Square and MyBarackObama to showcase social media's power to mobilize publics for social change. The analysis show that attention commodity and decentralized processes bypasses issues of audience appropriateness and context, allowing toxic rhetorics to be sustained, ...<\/a>","protected":false},"excerpt":{"rendered":"Abstract By first establishing a cynical political climate, this paper highlights how Donald Trump was able to secure votes from the growing disgruntled alt-right public. This paper also utilizes successful movement from Tahrir Square and MyBarackObama to showcase social media’s power to mobilize publics for social change. The analysis show that attention commodity and decentralized processes bypasses issues of audience appropriateness and context, allowing toxic rhetorics to be sustained, …<\/p>\n","protected":false},"author":554,"featured_media":5433,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[1515,1524,1511,1518,1527,1523,1509,1514,1522,1507,1512,1525,1517,1498,1519,1529,1530,1526,1508,1378,1510,1513,1521,1379,1532,1329,1328,1533],"class_list":["post-5420","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-onsc","tag-altright","tag-campaigns","tag-collective-action-2","tag-collectivepublics","tag-cynicism","tag-democrat","tag-donald-trump","tag-donaldtrump","tag-election","tag-facebook-2","tag-movements","tag-mubarakregime","tag-obama","tag-onlinenetworksandsocialchange","tag-politics","tag-protest","tag-protests-2","tag-publics","tag-social-media-2","tag-socialchange-2","tag-tahrir-square","tag-tahrirsquare","tag-technologicalaffordances","tag-twitter","tag-4chan","tag-online-networks","tag-social-change","tag-toxictechnocultures"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/networkconference.netstudies.org\/2025\/wp-json\/wp\/v2\/posts\/5420","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/networkconference.netstudies.org\/2025\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/networkconference.netstudies.org\/2025\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/networkconference.netstudies.org\/2025\/wp-json\/wp\/v2\/users\/554"}],"replies":[{"embeddable":true,"href":"https:\/\/networkconference.netstudies.org\/2025\/wp-json\/wp\/v2\/comments?post=5420"}],"version-history":[{"count":8,"href":"https:\/\/networkconference.netstudies.org\/2025\/wp-json\/wp\/v2\/posts\/5420\/revisions"}],"predecessor-version":[{"id":6221,"href":"https:\/\/networkconference.netstudies.org\/2025\/wp-json\/wp\/v2\/posts\/5420\/revisions\/6221"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/networkconference.netstudies.org\/2025\/wp-json\/wp\/v2\/media\/5433"}],"wp:attachment":[{"href":"https:\/\/networkconference.netstudies.org\/2025\/wp-json\/wp\/v2\/media?parent=5420"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/networkconference.netstudies.org\/2025\/wp-json\/wp\/v2\/categories?post=5420"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/networkconference.netstudies.org\/2025\/wp-json\/wp\/v2\/tags?post=5420"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}