Influencers

Male TikTok Influencers are Redefining Masculinity

Posted on

29/04/2025

by

Rasmus Soederlund

Introduction Traditional ideologies of masculinity have been constructed around qualities like control, autonomy, dominance, and physicality. These have been applied to limit men to restricted areas of action, suppress vulnerability, and enforce strict gender scripts of control, power, and autonomy. Traditional masculinity has also been associated with negative effects like higher rates of mental illness,…
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Identity and Online Advocacy

Identity, Influencers, Masculinity, Social Media, stereotype, tiktok
Posting for the Planet: Emma Watson’s Online Advocacy for Climate change

Posted on

29/04/2025

by

Khushi

Social media stands today as an essential tool for activism because it provides a platform to encourage social transformations and a place of expression for public opinion. Emma Watson successfully developed her Instagram platform to support environmental sustainability with the combination of her famous reputation and online reach whilst also fostering ecosystem-wide climate change protection…
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Identity and Online Advocacy

Activism, celebrity, Climate action, Climate Change, Communities, Identity, Influencers, Instagram, Social Media
The Marketable Self: How Influencers Shape Their Identity on Social Media

Posted on

29/04/2025

by

21977897

Abstract In the hyper-curated world of social media, influencers aren’t just existing – they are performing. This paper pulls back the curtain on influencer identity, arguing it is less of an authentic reflection of self and more a calculated production shaped by algorithmic pressures, platform cultures and capitalist demands. As influencers hustle for visibility in…
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Identity and Online Advocacy

Authenticity, Identity, Influencers, Online, Social Media
How Meta’s Social Platforms Have Damaged the Values of Gen Z and the Tourism Industry

Posted on

29/04/2025

by

Hayley

Abstract This paper will discuss the real life impacts which social media has had and continues to have on the way travelers and prospective travelers interact with travel publics, the travel decisions-making process, and the tourist destination. Specifically, it will focus on how Generation Z’s values of aesthetics and shareability have been reinforced by online…
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Communities and Social Media

#GenZ, #Overtourism, #TravelPublics, Influencers, Instagram, Social Media
The Price of Perfection: The Impacts Social Media Influencers Have on Teenage Girls’ Identities

Posted on

29/04/2025

by

Busher

In today’s digital age you can’t scroll through Instagram without stumbling upon a post from a social media influencer. For many teenagers, these influencers have become powerful role models that hold major sway upon how they think, behave and see themselves. Instagram influencers have become notorious for creating curated, edited and idealized versions of themselves…
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Identity and Online Advocacy

Gen Z, Identity, Identity and online advocacy, Influencers, Instagram, Instagram Influencers
How Social Media is Radicalizing adolescent boys

Posted on

28/04/2025

by

stellapearse

Abstract: My paper addresses the issue of how social media platforms are contributing to the radicalization of adolescent boys. Highlighting how social media platforms instill misogynistic beliefs and values, amplifies extremist content through algorithmic Eco chambers and encourages influences to promote extremist views to young users. The thesis states that social media platforms facilitate the…
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Communities and Social Media, Uncategorized

Activism, Adolescents, Communities, community, Identity, Influencers, Instagram, online networks, radicalisation, social change, Social Media, tiktok
Selling the Ideal: Tasya Farasya and the Rise of Instagram-Driven Beauty Standards in Indonesia

Posted on

28/04/2025

by

tammysatya

Abstract This paper investigates how Instagram beauty influencers, focusing on Tasya Farasya, shape beauty standards and consumer behaviour in Indonesia through promoting Western beauty ideals. Using a cultural and media studies lens, the study analyses Tasya Farasya’s Instagram content, audience engagement, and sponsored brand collaborations to understand how digital influence contributes to shifting perceptions of…
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Communities and Social Media

BeautyStandards, Communities, Influencers, Instagram, Social Media
How Online Advocacy Shapes Online Identity: The Good and Bad of Cancel Culture

Posted on

27/04/2025

by

Tayarna

Abstract Over the years social media has become a place of entertainment but also a platform for individuals to share gossip and opinions on topical issues, people and groups. This paper explores the good and the bad side of cancel culture and how it can affect online identity in different ways. We draw upon the…
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Identity and Online Advocacy

Communities, Identity, Influencers, Instagram, online networks, social change, Social Media, tiktok
Advocacy in Action: Tik Tok influencers and Social Change.

Posted on

27/04/2025

by

Minet_Coetzee

Gen Z and Millennial Influencers are empowering activism through leveraging TikTok to spread underrepresented information and influence political public opinion for social change. TikTok has emerged as one of the most widely used social media platforms, surpassing one billion monthly active users in 2021(Cervi et al., 2023). With its surge in popularity, the platform has…
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Online Networks and Social Change

Activism, black lives matter, Blake Lively vs Justin Baldoni, Cat Janis, Gen Z and Millennials, Influencers, online networks, Political Advocy, Save Palenstine, social change, tiktok
Ghosting My Identity: How Social Media Shapes the Identities of Gen Z Immigrants

Posted on

27/04/2025

by

kianapanpone

This paper explores how Gen Z immigrants navigate digital spaces by curating their identities for visibility and survival. Through personal reflection and academic theory, it highlights how social media platforms shape identity performance, emotional labour, and the negotiation of belonging in an online world that rewards polished narratives over authentic expression.
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Identity and Online Advocacy

Communities, Identity, Identity and online advocacy, Influencers, Instagram, Online Advocacy, Online Identities, online networks, Social Media
Filters, Followers, and Facial Routines: Identity, Authenticity, and Capital for Women in the Beauty Communities Online

Posted on

27/04/2025

by

Ashley Leong

Abstract This paper discusses how the development of social media sites like YouTube, Instagram, and TikTok has changed the skin and beauty communities. It pays particular attention to how women, particularly young women utilize these platforms to develop their identities, distribute authentic content, and acquire financial and social capital. These online communities, which provide everything…
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Communities and Social Media

Authenticity, Beauty, BeautyCommunity, Communities, Identity, Influencers, Instagram, online networks, RelatableBeauty, Selfcare, Skincare, SkincareJourney, Social Media, tiktok
Toxic by Algorithm: The Hidden Cost of Influencer Culture on Young Men

Posted on

27/04/2025

by

pangi

Abstract This paper looks at how content creators on Instagram and TikTok, influence young Australian men’s views on masculinity by promoting toxic ideals and misogynistic messages. In the wider context of identity formation and digital culture, it argues that these platforms often reinforce traditional, dominant forms of masculinity, which can contribute to normalising gender-based power…
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Communities and Social Media

#onlinenetworksandsocialchange, Advocacy, algorithm, algorithms, Andrew tate, Body Image, BodyImage, change, Communities, Fitness, GenZ, ideals, Identity, Influencers, Instagram, MentalHealth, online conference, online networks, representation, SMCN25, social change, Social Media, tiktok, Toxic Masculinity, Trends, Twitch, Twitter, YouTube
Social Media as Catalyst: The Role of Celebrity Influence and Institutional Support in the Transnational Rise of Black Lives Matter

Posted on

27/04/2025

by

Benedict Foo

Abstract This paper primarily discusses how influential figures and institutions gradually propelled a social movement that originally existed only on social media to drive the resurgence of the Black Lives Matter (BLM) movement. By leveraging the visibility of social media platforms, shaping public sentiment, and promoting transnational mobilization against institutionalized racism, the movement was able…
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Online Networks and Social Change

Communities, Echo Chamber, Identity, Influencers, Instagram, Lebron, online networks, social change, Social Media
Are Influencers in Adult Content Impacting Minors Negatively? The Impact of TikTok’s Strong Online Communities on Young People.

Posted on

27/04/2025

by

21483789

ABSTRACT This paper examines the impact of TikTok and similar platforms on young people, regarding adult content creators and their online communities. While these platforms offer connection, they also expose minors to the normalisation of adult industries and the glamorisation of sex work, distorting perceptions of success and self-worth. This can lead to long-term mental…
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Communities and Social Media

Body Image, Cancel Culture, Communities, community, connection, fake filter bubbles, Fake Reality, Gen Z, Identity, Influence, Influencers, Mental Health, online networks, Online Presence, OnlyFans, reality, Short form videos, social change, Social Media, teen tiktok, tiktok
Unboxing Identity: Blind Box Toys as a Tool for Self-Expression in Online Platforms

Posted on

27/04/2025

by

hazelr

Abstract With the rise of user-generated content through social media, the sharing of diverse interests has led to various online communities that different users resonate with. Among these interests are blind boxes, which refer to toy collectibles sold in sealed packaging that conceal the specific item or design the consumer will receive. Blind boxes have…
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Communities and Social Media, Identity and Online Advocacy

Communities, community, Consumption, Identity, Influencers, Instagram, k-pop, Self-expression, Social Media, tiktok, toys
TikTok and the Identity Crisis: Social Media’s Ability to Redefine the Meaning of Identity.

Posted on

26/04/2025

by

Tilly

This paper examines the so-called “fluidity” of an online identity and how this idea is challenged through algorithms, specifically on the social media platform, TikTok. It looks at how Influencers shape their online identities to fit a certain audience as well as their impact on young people and social comparison. Using Australian businesswoman Anna Paul,…
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Identity and Online Advocacy

algorithms, Cancel Culture, fake, fake identity, gen-z, Identity, Influencers, social comparison, Social Media, tiktok
Cancel Culture Amplified: Social Media’s Power in the digital world

Posted on

26/04/2025

by

Renee

Cancel Culture AmplifiedDownload Abstract: Social media has become an important part of our daily lives to the point that we cannot live without it. As platforms like Instagram and TikTok have become increasingly popular, the frequent cases of online dramas have begun to encourage cancel culture. Although cancel culture promotes accountability and social justice, it…
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Online Networks and Social Change

Call-Out Culture, Cancel Culture, Echo Chamber, Haley Baylee, Influencers, Johnny Depp, Online Drama, Public Discourse, Public Opinion, Public Shaming, Social Media
Instagram’s ‘Like’ Economy: The Psychological Costs of External Validation

Posted on

24/04/2025

by

DanicaMolina

Introduction In today’s digital age, various social media platforms such as Instagram, have completely revolutionised the way people communicate, share, and present themselves. These platforms have not only redefined self-expression, but it has also enabled communities to form and relationships to prosper and it shows no signs of slowing down. In the midst of this…
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Communities and Social Media

Anxiety, BeautyStandards, BodyImage, Communities, Identity, Influencers, Instagram, InstagramLikes, OnlineConference, Self-Worth, SocialComparison, socialmedia, SocialValidation, Validation
Instagram’s deinfluencing and its effectiveness in endorsing a sustainable living

Posted on

23/04/2025

by

Aparna

Abstract This paper explores how Instagram’s deinfluencers started important conversations on sustainable living through their engagement in the platform, and it is identified that even though this kind of advocacy reflected a growing trend towards sustainability, it gradually turned out to be another trend that lost its purpose. This paper also analyses how some select…
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Online Networks and Social Change

Climate action, Consumerism, Consumption, Deinfluencing, Fast fashion, Gen Z, Influencers, Instagram, social change, Social Media, Sustainability, Sustainable Living
Social Media Influencers: The negative impact of social media influencers through online networks and communities.

Posted on

23/04/2025

by

GeorgeSpence

Abstract This paper argues that social media influences negatively impact their followers, blurring the lines between reality and media illusion by social networks. Some of these negative social media influencers that I write on include Belle Gibson, Andrew Tate, and Ruby Franke. The social media networks that these influencers operated on include Instagram, YouTube, and…
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Online Networks and Social Change

Andrew tate, Belle Gibson, community, Influencers, online networks, Platforms, Ruby Franke, Social Media, socialchange
In Pursuit of Beauty: Exhaustion of the Ideal Body Image

Posted on

20/04/2025

by

Marcos

Introduction The rise of globalisation has interconnected society into different networks and communities. Technological advancements, specifically social media, come at a price and a cost, increasing the expression of creativity and identity for young adults. Allowing social media to become a fundamental routine for some, a networking platform that promotes authenticity, innovation, and connectivity worldwide.…
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Identity and Online Advocacy

Identity, Influencers, Instagram, Mental Health, OnlineConference, Social Media, Trends, Young Adults