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How Facebook serves as an ideal platform for music producers around the world to build their community.


Abstract

This paper explores the transformation of music communities from traditional physical collaboration to digital communities. The focus is on Facebook and how it helps “bedroom producers” from the world share ideas, learn from others, and collaborate for musical works. The paper also highlights some challenges in these online communities, such as misinformation and gatekeeping. Using a personal case study from an EDM Facebook group, this paper argues that using Facebook can build strong, supportive online music communities.

1.Introduction

Music has always been a way for people to connect, but the ways we create and share it have changed dramatically over time. According to Shelemay (2011), the form of musical communities in the early days were more tied to musical practices in different locations and different ethnic or cultural groups. Initially, music activities are served to societal needs such as ceremonies and celebration. In this era, music was not only a part of artistic creation, but also a symbol of social unity. Gamelan in Indonesia is one example where it emphasizes the important contribution of every group member to the coordination and harmony of the overall musical performance. This approach shows its social interaction and collective identity rather than just a form of music.Today, as the rise of technology and the Internet, the production and cooperation in musical practices have become more convenient and broader to individual music producers who are having DAW (Digital Audio Workstation) and studio-level plugin in their computer to compose music that could only be done in a recording studio in the past, they also known as “bedroom producers’. In the present day, bedroom producers from different countries can connect to each other more easily through the Internet and by using the convenience of social media platforms to form a community for music creators to discuss and exchange information about music composition. This essay will explore how Facebook serves as an ideal platform for music producers around the world to build their community. Also in this essay I will add in my personal experience to support this paper. 

2. The Evolution of Musical Communities

The impact of music online communities to every individual music producer is significant. In the past, music producers had to rely on music schools, recording studios, and local group gatherings to network, share knowledge, and collaborate on music projects. For example, Berger (2018) indicated that in the medieval ages,  the monasteries and cathedral schools were a major place for musical learning. These physical limitations restricted the flow of music information and opportunities for people who have the possibilities to achieve accomplishment in the music industry. However, the rise of different social media platforms gives an opportunity to those individuals to learn and share their works with others regardless of their location. This has led to a phenomenon where people build online communities through the interactive features of these social media platforms to communicate and share thoughts in real time. This approach broke the barrier where resources and expertise were limited. On top of that, This also reflects what Hampton (2016) describes as a “persistent–pervasive community,” where social media helps people stay connected and interact continuously. It combines strong social bonds which is a feature of traditional communities with flexibility and mobility which is another feature of modern life. 

3. Facebook as a Platform for Musical Collaboration

Although there are a number of social media platforms such as Reddit which have massive music production communities for music producers, considering that the globalization and interactivity in today’s world has become a trend, Facebook serves as a crucial space amongst these social media platforms that provide platforms for various music producer communities to thrive. There are several reasons why I believe Facebook is an ideal place for music producers to build communities to communicate and collaborate. First, compared to Reddit, Facebook has a larger user base. This means that Facebook has better global recognition compared to other social media platforms, and it allows Facebook to appeal to more people who are interested in music composition, and Dixon’s (2025) data collection also supports this, by showing that Facebook has the most users in the world nowadays. Additionally, data from Sheikh (2025) shows that it has users across various age groups, which makes it an ideal platform for music producers of all ages and backgrounds to connect and collaborate. 

Second, Facebook’s ability to create both public and private groups features allow users to participate in real-time discussions and receive instant feedback from different individuals, which allows music producers to engage with others better and builds a sense of community. For example, music producers can join specific music production groups that focus on specific genres, techniques or even different DAW users groups to exchange ideas, learn, and even collaborate with people while ignoring distance. Even though others like X, Reddit, Instagram which all have quite similar features, due to Facebook’s huge number of users, the feedback can be more diverse and provide different angles for producers to learn from each other. In addition, some experienced producers will use Facebook’s streaming features to showcase their project while sharing ideas with other members, or organize an online class for music composers who are in the group. By streaming their production process or finished works, these producers offer a clear vision on how they do their project or certain methods to improve their music. This move not only serves as an opportunity for self-promotion, but also allows other less experienced producers to learn from the expert and gain insights into techniques, mindset, and sound design practices that they can apply to their own projects. Walzer (2016) further explained that the transparency of internet and social media allows researchers to observe how musicians create in private studios. This has facilitated some independent music producers into university teaching, where they share practical experience in navigating today’s music industry. Furthermore, There are some groups which allow producers to sell their products like sample packs, loops, beats or others through posting in communities. Unlike third-party websites, doing it in Facebook groups offers a more targeted audience, where producers can engage with l buyers who share similar music production interests. This approach gains further community cohesion as some producers not only share their creative work, but also support each other financially while having access to unique sounds and beats. More than that, this action also helps producers build their connections with clients and producers. For instance, some bedroom producers can build a good reputation by selling good resources to others and make it easier for bedroom producers to have opportunities to work in a better environment without having an industry connection.

4. Challenges in Online Music Communities

While Facebook seems like a suitable site for music producers to connect, share, and collaborate their musical works, there are also challenges and limitations of it. There are several risks that can make it difficult for newcomers and inexperienced producers to benefit from these online communities. One of the challenges, and also what I have experienced before is the intimidating nature of these communities for newcomers. Usually, there will be quite a number of expert or experienced producers in a community, although this seems like a good thing as they can help answer most of the questions and problems of newcomers in their early stages, but when they are discussing advanced techniques, gear, and innovative production methods that is difficult for beginner to understand, it will lead to a situation where some freshers feel overwhelmed or discouraged, making it harder for them to engage or ask questions. In the words of Glynn and Jeong (2003), this incident is called “Knowledge Gap”, as information flows into a group,  individuals with stronger knowledge foundations can learn it more quickly and effectively, while those with a lower knowledge foundations may struggle to adapt to it, eventually widening the gap between them. But as I mentioned before, there are experienced producers who will stream in communities for education and interaction purposes with others. Therefore these less experienced producers can bring out their question during the stream to solve this problem. Another challenge is the quality of the information shared within these groups. Since Facebook groups are open to anyone, the level of every member could differ significantly. This can be confusing for some people as some given advice might be outdated or misinformation, as Music production is an ever-evolving field, with constant updates to software, plugins, and production techniques. Although people can counter misleading information by commenting on it, some newbies cannot recognize which suggestion is good or bad, and it could be time-wasting for those who end up following these obsolete practices rather than learning the latest industry standards. Lastly, there are some elite producers who have the gatekeeping mindset, this is also a threat for inexperienced bedroom producers. They may dismiss newcomers’ questions as too basic or expect them to already have a certain level of knowledge before engaging in discussions. This can create a toxic environment where only high-level discussions are allowed, which discourage new members from actively participating in the community. 

5. Case Study: EDMProd Artist Community

Now, I will analyze how the dynamics of music producer communities on Facebook looks like in 2019 with my own online interactions with others. My example will be a Facebook Group called “EDMProd Artist Community”. It is a private group where EDM (Electronic Dance Music) enthusiasts can join, and has more than nine thousand members. So in order to get into this group, you need to answer a few questions in the beginning, the question will be different by each community. While I have already forgotten some of the questions, I still remember some like Who is your favourite producer, Which EDM songs you love the most, What level do you think you are currently at. These questions ensure that members have a basic understanding of EDM and an interest in learning more about music production. After you finish answering all the questions, they will ask you  to read through the guide before you post or interact with others in the group (Figure 1). This approach is important to let the new members introduce themself, also while the other members welcoming you into the community, it actually fostered a sense of belonging (Figure 2). Once members join the group, they are encouraged to read through the group rules to know which approach is acceptable and which are not (Figure 3). In my example, you can see one of the key rules  is to be respectful to all members in the group, and this rule is also applied to other communities nowadays. These rules will prevent the culture of gatekeeping while shaping a more friendly community to let people communicate better. A good example to support this is in Figure 4, you can see even though I was asking some basic questions, people in the groups are still giving me positive feedback, which makes me feel like I belong to this group and encourages me to participate with others in conversation. Moreover, there is a weekly feedback thread where producers can share their song and get feedback from others (Figure 5), as I mentioned earlier it prevents people from learning misleading and outdated music production knowledge. On top of that, people can also get a better review of their song or be inspired by others. While this example may be somewhat outdated and this group has already stopped updating, the fundamental rules and behaviors within these communities have remained mostly the same across different music producers’ communities till this day. 

6. Conclusion

In conclusion, the appearance of social media platforms have significantly transformed the way music producers connect and collaborate. The convenience of digital tools and the accessibility of social media have allowed more individuals from all over the world to join communities, share ideas, and improve their musical work. Facebook in my opinion is the ideal platform for music producers to form communities and communicate. On the one hand, obstacles such as knowledge gaps, misinformation, and gatekeeping still exist within these communities. On the other hand, with good management and setting group rules, people can also build a community that is similar or even better than the physical ones. Ultimately, it will narrow the boundary of knowledge and location and it will be easier for independent music producers to work together and bring out more unique ideas of music to the world.

Figure 1. Screenshot of the guide of the community (Lee, personal communication, 2025).

Figure 2. Screenshot of me introducing myself to the community (Lee, personal communication, 2025).

Figure 3. Screenshot of my post with responses from community members (Lee, personal communication, 2025).

Figure 4. Screenshot of the weekly feedback thread (Lee, personal communication, 2025).

References

Berger, A. M. B. (2018). Teaching and Learning Music. In M. Everist & T. F. Kelly 

(Eds.), The Cambridge History of Medieval Music (pp. 475–499). chapter, Cambridge: Cambridge University Press. https://www.cambridge.org/core/books/abs/cambridge-history-of-medieval-music/teaching-and-learning-music/2A16ABF45A9630D919C055DA8B0FEC9A

Dixon, S. J. (2025). Most used social networks 2025, by number of users. Statista. 

https://www.statista.com/statistics/272014/global-social-networks-ranked-by-number-of-users

Garfias, R. (2004). How is music learned? 国立民族学博物館調査報告 (National 

Museum of Ethnology Research Report), 47, 217-227. https://doi.org/10.15021/00001788.

Glynn, C. J., & Jeong, I. (2003). Public opinion and the media. In D. H. Johnston (Ed.), 

Encyclopedia of international media and communications (pp. 631-640). Elsevier. https://www.sciencedirect.com/science/article/pii/B0123876702002442

Hampton, K. N. (2016). Persistent and Pervasive Community: New Communication 

Technologies and the Future of Community. American Behavioral Scientist, 60(1), 101–124. https://doi.org/10.1177/0002764215601714

Sheikh, M. (2025). Social media demographics to inform your 2025 strategy. Sprout 

Social. https://sproutsocial.com/insights/new-social-media-demographics/#:~:text=18%2D29%20years%20%E2%80%93%20YouTube%20(,22%25)%2C%20Instagram%20(19%25)

Shelemay, K. K. (2011). Musical Communities: Rethinking the Collective in Music. 

Journal of the American Musicological Society, 64(2), 349–390. https://doi.org/10.1525/jams.2011.64.2.349

Walzer, D. A. (2016). Independent music production: how individuality, technology and 

creative entrepreneurship influence contemporary music industry practices. Creative Industries Journal, 10(1), 21–39. https://doi.org/10.1080/17510694.2016.1247626

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Comments

16 responses to “How Facebook serves as an ideal platform for music producers around the world to build their community.”

  1. Dhanashree Amatya Avatar

    Dear Edric,

    Your paper provides a clear transition from physical to digital music communities and while you belive that Facebook is an ideal place to build music communities, it would be interesting to understand what makes you belive so? There are several other platforms which is designed to cater to music foused audience (producers and conusmers alike), for instance, Soubdcloud and Bandcamp. What makes Facebook so relevant to foster such meaningful relationships?

    1. Edric Lee Avatar

      Hi Dr Dhanashree, my conference paper is actually more specifically talking about how music producer build their online communities with Facebook.and I have wrote my idea in the conference paper, I will appreciate if you can read my conference paper again. Thank you and all the best.

  2. Kyle Vasquez Avatar

    Hi Edric,

    Great article – I agree that social media has made it definitely more accessible for musicians and producers, regardless of distance, language or culture, to have a platform of expression and exposure, along with an online community which fosters cooperation, engagement and participation with one another by sharing experiences, ideas and knowledge. I definitely agree that in some cases there will be a knowledge gap for newcomers, but I also believe that’s a common occurrence in any skill or hobby-based community.

    Generally, most communities are collectively supportive of any skill level, even if some get a bit elitist or gatekeep-y, or spread misinformation. But overall, you’ve clearly shown how Facebook serves as an ideal global platform to build a community.

  3. Tiong Wei Lun Avatar

    Hi ERIC facebook is an excellent platform for content producer to make up their community. it provide a range of tools from dedicating their pages and for hosting live sessions. These feature allow them to connect to their fan and bringing up personally image to forming their own brand.

  4. Rachel Avatar

    Hi Edric!

    This was such an interesting read and also a topic that is quite unique to me. I really liked the combination of scholarly sources with your personal experience in the EDMProd group. It gave a grounded and also an authentic perspective on how these communities function in real life. The analysis of both the benefits and challenges such as the knowledge gap and gatekeeping added a lot of depths to your discussion.

    I was wondering, do you think platforms like Discord or newer community-based tools might eventually replace Facebook for music producers, especially younger generations? Or does Facebook still have unique advantages that will keep it relevant?

    Also if interested, I have wrote my paper on how Gen Z activists use TikTok for the #MeToo movement to drive social change. I’d appreciate it if you could give it a read. Thank you!

    Read here:
    https://networkconference.netstudies.org/2025/onsc/5876/online-network-and-social-change-on-media-platforms-how-gen-z-activists-use-tiktok-for-the-metoo-movement/

    1. Edric Lee Avatar

      Hi Rachel

      Thank you for reading through my conference paper, and I am really glad that you like it. For your questions, yes, I do believe media platforms like Discord have the potential to overcome Facebook to become a better place for people to build online music producer communities. One fact is that most of the younger generation these days are more prefer to social media such as Discord. Although I did mention in my conference paper that Facebook has the largest user base for now, the fact is that composing music through DAW (Digital Audio Workstation) in computer can be considered an industry that requires a certain level of computer knowledge, and in most of the situation, this may not be a very appealing element for older people, who have a different understanding in composing music back in the past. But there is also elder people who still learning and maybe a member who have huge contribution to the communities, but that is not the usual situation. This industry have more younger people in average, and social media platforms like Discord nowadays just like Facebook for people 10 years ago. In my own experience, the most important thing of such communities is not about the number of people, or different social media platforms, but it is about the sense of belonging to the community. For example, when you posting a question in the group or server, do you get positive responses? Or negative responses? In my case, I get mostly the positive responses, and this make me feel comfortable and encourage me to ask more thing. And when everyone in the community is highly participant and willing to help each other, that is the moment that this community is precious and valuable for member who belong to the community.

  5. Mayrion Ngu Avatar

    Hello Edric,

    I enjoyed reading your paper. It is interesting to hear how there are other ways music producing communities can operate outside of platforms that are not solely built for that purpose, such as your mention of Facebook.

    As Facebook is a social platform that mainly focuses on socialisation and interaction, do you believe that it is a better option for those in these communities to base themselves on these platforms rather than music social platforms such as soundcloud due to the level of exposure?

    Good job on the paper and interested in hearing your thoughts! If you have time, I hope you can spare a moment to read my paper. https://networkconference.netstudies.org/2025/csm/5742/the-objectification-of-women-on-twitch-how-streaming-culture-can-reinforce-gender-stereotypes-towards-women/

    Thank you.

    1. Edric Lee Avatar

      Hi Mayrion,

      Thanks for taking the time to read my paper! As for your question, I can’t say for sure, but generally speaking, yes — compared to posting music directly on platforms like SoundCloud or Spotify, sharing your work on social media platforms like Facebook, X (formerly Twitter), or Instagram can give it a better chance of reaching more people.

      That’s because social media is designed for interaction, sharing, and visibility. If someone likes, comments, or shares your post, it can quickly spread to more users. Plus, these platforms use algorithms that might recommend your post to people who don’t follow you but are interested in similar content. On the other hand, music-only platforms are more passive — unless someone is actively looking for new music or you already have a following, it’s harder to get discovered.

      Let me know what you think, and I’d be happy to continue the conversation!

      1. Mayrion Ngu Avatar

        Hello Edric,

        Thank you for your insightful reply! Correct me if I am wrong, but social media platforms such as Instagram and TikTok have a strong reliance on the algorithm to curate personalised interactions compared to Soundcloud.

        Would you consider artists who achieved popularity on these platforms to have gotten lucky and would it be difficult for them to sustain such popularity due to the current trend culture?

        Thank you and hope to hear your thoughts! I am invested in this topic greatly.

        1. Mayrion Ngu Avatar

          Hello Edric,

          Apologies for the spam, I could not edit my existing reply and realised that I need to be more specific.

          **To reiterate, social media platforms such as Instagram and TikTok have a stronger reliance on the algorithm as compared to SoundCloud as well as existing as a broad platform for multiple communities to participate on one platform whereas SoundCloud is solely limited to music. This means that such platforms have a larger scope for shared interests as well as a larger user base.

        2. Edric Lee Avatar

          Hi Mayrion

          Thank you for having this interesting conversation with me.

          In response to your question, I assume the “platforms” you mentioned refer to various social media platforms such as Instagram and TikTok. In that case, yes — based on my own observations online. Some artists have achieved success through social media platforms, and part of it is indeed due to luck, as the platform’s algorithm has pushed them into the spotlight. However, maintaining such success presents a significant challenge. As someone who enjoys music a lot, I’ve come across many talented producers and amazing songs. However, in most cases, these works only receive a few thousand, or even just hundreds of views. I’m not saying that’s a bad result, but considering the creativity and effort these artists put into their work, I believe they deserve more attention.

          The reality is, music taste is subjective. It’s difficult to define what is “good” or “bad” music. For example, Beethoven’s Moonlight Sonata might have sounded extraordinary to most audiences in the 19th century (and I still enjoy it myself), but for the majority of listeners today, it might not have the same appeal.

          Nowadays, many top-charting songs tend to sound quite similar, although music genres do evolve over time. If you look at the Billboard Hot 100, you’ll notice that most songs fall into genres like R&B or Hip-Hop. These styles are often more accessible and enjoyable to a global audience. Unfortunately, this trend isn’t ideal for musicians with niche or alternative tastes, since less exposure often means less income.

          Take the EDM producer Gryffin as an example. He rose to popularity around 2019 with hits like Just for a Moment, Tie Me Down, Bye Bye, and Body Back. He continued to release popular songs in 2020 and 2021, but since 2022, public interest seems to have declined. None of his music videos released after 2022 have surpassed 10 million views on YouTube.

          While I mean no disrespect, this example illustrates how artists who rise to fame through social media algorithms may eventually be replaced by newer artists or those with more resources to promote their work online. It’s a competitive space, and sustaining long-term popularity is definitely a challenge. From my personal aspect, I have learned an important lesson is that “If you are joing this industry without a heart that really like and enjoy music, there is a big chance you are not going to achive great and long-term success in your whole music career.”

          But in the end, it is just my personal thoughts and a little bit of my own experience. Feel free to tell me your thought and idea, maybe it can inspire me to view this matter from different perspectives.

  6. Elijah Ethan Avatar

    Hello Edric,

    Your paper offers an insightful view on how online platforms, such as Facebook, have benefited music producers to interact and collaborate with each other, as well as building a community of music producers. Your case study of the EDMProd Artist Community, a private Facebook group, effectively shows how well-structured group dynamics that has an active moderation with a set of rules can build a welcoming and healthy environment for EDM enthusiasts, while preventing gatekeepers from creating a toxic environment for newcomers. Plus, your inclusion of your personal experience in the aforementioned Facebook group makes it relatable for those who are a part of the group.

    Given your experience with the EDM community, particularly in the EDMProd Artist Community Facebook group, do you think platforms such as Discord or Tiktok are replacing Facebook as the primary online space for EDM music producers from all over the world to connect each other, or is Facebook still maintaining that role of allowing EDM music producers to effectively network with one another?

    1. Edric Lee Avatar

      Hi Elijah

      Thank you for reading my conference paper and appreacite fro your positive comment on my conference paper.

      For your question, it is a little bit to answer. But overall, I will say that it is hard for one platform to replace another platform in this era. But as time goes on, some platforms are bound to be phased out by the times.

      For example, TikTok is widely known for its short-form video content and has attracted a significant number of younger users. However, educational videos—such as those teaching the fundamentals of music production—often do not fit well within this format, as they typically require more in-depth explanations that short videos cannot fully accommodate.

      Instagram, on the other hand, is an excellent platform for music producers to showcase their work and promote themselves. Yet, it lacks the strong community-building and interactive group features that platforms like Facebook provide. While Facebook currently remains the most widely used social media platform globally, its advertising tools are not as streamlined or user-friendly as those offered by Instagram.

      In conclusion, I believe that due to the unique strengths and functions of each platform, music producers tend to use multiple platforms simultaneously for different purposes. However, if a particular platform were to develop features that better serve the needs of music producers—especially in fostering online communities—it is possible that it could eventually replace platforms that fail to keep up with evolving demands.

  7. TtX Avatar

    Hi Edric,

    You did a great job showing how Facebook helps bedroom producers connect and grow, and your personal example from the EDMProd group made it super relatable. I liked how you balanced the positives—like real-time feedback and learning opportunities—with the challenges like gatekeeping and misinformation.

    One small thought: maybe in the future, you could touch on newer platforms like Discord or TikTok too, since they’re becoming pretty big in music circles.

  8. TtX Avatar

    Hi Edric,
    After I read this I notice that u did a great job showing how Facebook helps bedroom producers connect and grow, and your personal example from the EDMProd group made it super relatable. I liked how you balanced the positives—like real-time feedback and learning opportunities—with the challenges like gatekeeping and misinformation.

    One small thought: maybe in the future, you could touch on newer platforms like Discord or TikTok too, since they’re becoming pretty big in music circles.!

    1. Edric Lee Avatar

      Thank you for the advice. In fact, we actually use more than one social media to learn everything we want to know. Afterall, it’s a different era nowadays.