-
Building Beauty Communities: The Power of TikTok for Celebrity Brands like Rhode Skin by Hailey Bieber
Posted on
by
Mikayla
Introduction In todayโs digital world social media platforms like TikTok have become powerful tools for brands to connect with their audience in new and innovative ways. Within the beauty industry, celebrity brands such as Rhode Skin by Hailey Bieber have embraced TikTok as a platform to engage with consumers authentically and drive brand growth. By…
-
Discover the Third Space to Vent About Your Love Life – TikTok.
Posted on
by
monikawalter
Abstract In recent years, social media has become increasingly popular and widely used. People use it to share their knowledge, stories, skills, and to create trends and other content that many users have in common. One such app that has gained popularity is TikTok, which offers a platform for users to share their experiences. With…
-
Addressing Information Overload and Algorithmic Influence In Digital Era
Posted on
by
Sanna
Introduction In the contemporary digital era, the advances in digital technology have revolutionized how people communicate. The widespread availability of the Internet has changed the way information is accessed, enabling people effortless access to a wide range of information from anywhere. Balaji et al. (2021) propose that textual communication has emerged as the primary mode…
-
Fandoms and Social Media Harm Fledgling Artist Growth
Posted on
by
Scarlett Grimwood
Abstract Fandom communities can gain especially toxic qualities online, harboring hatred towards others, their media, and their own members. The social media platforms that these fandoms communicate using are algorithmically focused and designed to generated large quantities of content to power their “feeds”. Both of these can be detrimental to those involved, but especially artists.…
-

The Impact of Tiktok Algorithm on the Fashion Industry.
Posted on
by
niracaro
file:///Users/niracaro/Desktop/COnference%20paper%20on%20the%20blog%20.pdf Abstract The impact of TikTok’s algorithm on the fashion industry is significant, with brands like Louis Vuitton and Ralph Lauren leveraging creativity and social responsibility to boost visibility and engage consumers. Elements like brand identity, creativity, influencer collaborations, and visual appeal are driving consumer engagement and influencing purchasing decisions on TikTok. Brands are…

Hi Jorgia, Thank you for your kind words and for sharing your insightful thoughts. I appreciate your engagement with my…