Social Growth in the Social Media Age: Influencers and Their Impact on Adolescents

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Abstract

In the contemporary era, as smartphones become increasingly affordable and accessible, a notable surge in social media usage among adolescents is observed. These platforms, strategically targeting this demographic, significantly influence their self-perception. Influencers, leveraging social media, now play an unprecedented role in shaping the self-image, behaviors, and role model selection among young teens.

Introduction to Social Media and Adolescent Development:

 The advent of the digital age has considerably enhanced daily life, making a presence on social media nearly indispensable for individuals and corporations alike. Initially designed to foster connections among university students, platforms such as Facebook have evolved into conglomerates primarily focused on data harvesting for advertising revenue. This burgeoning market has given rise to various platforms like TikTok, YouTube, Instagram, and Snapchat, all competing for a share of the audience, particularly targeting Generation Z (ages 11-26). These platforms host personalities who amass followers, generating significant advertising revenue and thereby identifying as “influencers.” “Research has established a link between social media addiction, notably Facebook addiction, and psychological conditions such as depression and dysthymia” (Thiel, Mather, & Tchounwou, , 2022).This paper delves into the mental health implications of influencer culture and its impact on adolescent development.

What is My Identity?

 Identity formation is a multifaceted process influenced by memories, experiences, relationships, and values that contribute to an individual’s sense of self. Though largely subconscious, the environment and external influences play a crucial role in this process. Adolescence represents a critical period for identity formation, laying the groundwork for future self-conception. “Adolescence is the stage of cultural and social formation, it is the most critical juncture for children and youth” (Elsayed, 2021)). During this pivotal time, young individuals explore personal interests and form their identities, often influenced by family, peers, and educators. However, the advent of social media introduces a new dynamic to identity formation, emphasizing social identity. “Identity is significantly shaped by interactions with others and the reciprocal perceptions between the individual and society” (Morelli, 2018). Social media plays a dominant role in shaping adolescents’ perceptions of themselves and others, often driven by trends and the portrayal of seemingly ideal lifestyles. This digital engagement not only influences adolescents’ aspirations and desires but also dictates their digital identity through algorithmic content curation. “This digital identity, however, can limit exposure to diverse perspectives, essential for holistic adolescent development” (Mougharbel, 2020). The rise of the digital era has revolutionized the manner in which teenagers navigate identity formation and social interaction. Social media platforms provide a vibrant canvas for young individuals to experiment with various facets of their identities, exploring interests, beliefs, and social connections in previously unimaginable ways. This virtual environment facilitates a dynamic expression of identity, enabling adolescents to engage with a spectrum of communities, absorb diverse viewpoints, and craft their public personas in alignment with their evolving self-perception. While this digital exploration opens doors to self-expression and community building around shared interests, it also raises concerns about the authenticity and permanence of online personas. Nonetheless, the influence of social media on how adolescents forge and articulate their identities is profound, offering a complex array of opportunities for self-definition and societal engagement, significantly affecting their developmental journey and social interactions.

An Unrealistic View of a Generated World

 The increase in time spent online has led to engagement with a distorted and often unrealistic representation of reality. Influencers, utilizing advanced technological tools, “curate an illusion of an ideal lifestyle or beauty standards that are largely unattainable, fostering unrealistic self-expectations among their audience” (Wang, 2020). High-profile influencers, such as the Kardashians, wield considerable influence, particularly on teenage girls, by leveraging their platforms for commercial gain. Such influencers have been criticized for their excessive use of cosmetic surgery and significant alterations to their appearance for financial benefit. The consequence for impressionable young audiences is a distorted body image, “exacerbating concerns about physical appearance” (Thiel, Mather, & Tchounwou, , 2022)

In the domain of social media, influencers have emerged as key figures in molding adolescents’ perceptions of reality, self-worth, and aspirations. These individuals, celebrated for their lifestyle, expertise, or entertainment value, exert substantial influence through their capacity to engage millions of followers with a single post. During the formative years of identity development, adolescents are especially vulnerable to the impact of these online personas. Influencers often present highly curated versions of their lives, highlighting success, beauty, and a level of affluence that may be unrealistic or unattainable for the average person. This portrayal can significantly skew young people’s conceptions of success and happiness, altering their expectations for their own lives. “ (Lajnef, 2023)”, where teens may seek to replicate the behaviors, styles, and choices of those they follow, viewing these as pathways to acceptance and success.

Furthermore, the role of influencers transcends mere surface-level influence, as they hold the power to affect deeper aspects of adolescents’ self-perception and worldviews. Through the content they share, influencers can shape opinions, set norms, and influence behaviors on a broad spectrum of issues, from health and wellness to social justice and political engagement. This dynamic can have positive outcomes when influencers use their platforms to disseminate positive messages, raise awareness on significant issues, and encourage participation and activism. However, it is vital to recognize the fine line between influence and manipulation. Without adequate critical media literacy, adolescents may find it challenging to distinguish between the two. The persuasive power of influencers thus has a profound impact on the developing values, beliefs, and behaviors of young individuals, underscoring the importance of guidance in navigating the intricate social dynamics of digital spaces. The ability of influencers to both inspire and mislead highlights the nuanced role they play in influencing the developmental trajectory of adolescents in the digital age.

The growing engagement of adolescents with internet pornography raises significant concerns, prompting inquiries into its impact on their social behavior and development. “Exposure to pornography at a young age can markedly affect adolescents’ perceptions of sexuality, relationships, and gender roles” (Adarsh & Sahoo, 2023), distorting their understanding of healthy sexual behavior and consent. Research indicates that regular consumption of pornography can lead to unrealistic expectations regarding sex, fostering unhealthy attitudes towards partners and potentially promoting the objectification of others. These altered perceptions can impede adolescents’ capacity to form meaningful, respectful relationships, affecting their social interactions and emotional development. Moreover, the secretive nature of pornography consumption can lead to social isolation, as adolescents may feel unable to discuss their views or questions about sexuality openly. This isolation can be exacerbated by feelings of shame or guilt, further hindering social development and the ability to engage in positive social interactions. As adolescents navigate the complexities of forming relationships and exploring their sexuality, the influence of internet pornography necessitates careful consideration through education and open dialogue to mitigate its potential adverse effects on social behavior.

Cyberbullying and Social Anxiety

 Cyberbullying represents a significant challenge in the contemporary digital landscape, engendering considerable social anxiety among adolescents. Distinguished from traditional forms of bullying by its capacity to breach the confines of physical spaces, cyberbullying invades the perceived sanctuaries of individuals’ homes via digital platforms. This form of harassment is especially pernicious due to its anonymity, the enduring nature of online content, and its potential to reach a vast audience instantaneously. Adolescents, amid crucial self-esteem and social skill development stages, are subjected to relentless scrutiny, judgment, and mistreatment online. “The ramifications of cyberbullying can be severe, leading to profound feelings of isolation, apprehension regarding social interaction, and a generalized sense of vulnerability” (Varela, Hernández, Miranda, Barlett, & Rodríguez-Rivas, 2022). Consequently, victims often experience intensified social anxiety, grappling with the real-world consequences of their virtual experiences. The persistent apprehension of being evaluated or targeted online may compel them to shun social scenarios, struggle with the formation and sustenance of friendships, and retreat from social engagements, thereby magnifying their sense of solitude and alienation.

Furthermore, the impact of cyberbullying on social anxiety extends beyond the immediate emotional distress, affecting adolescents’ academic achievements, familial relationships, and participation in extracurricular endeavors. The stress and anxiety engendered by cyberbullying can manifest in physical symptoms, such as insomnia, headaches, and gastrointestinal disturbances, further disrupting daily functioning. Adolescents contending with social anxiety attributable to cyberbullying frequently feel misconstrued by adults and peers, who may not fully appreciate the extent of their online harassment. This disconnect can obstruct their pursuit of assistance, leaving them to confront these challenges in isolation. Addressing this issue necessitates the establishment of comprehensive support frameworks, encompassing educational initiatives aimed at cultivating digital empathy and literacy, alongside accessible mental health services tailored to the unique challenges of the digital domain. By acknowledging and tackling the nexus between cyberbullying and social anxiety, society can better equip adolescents to develop resilience and engage in positive social interactions in an increasingly digitized world.

Positive Impacts of Social Media on Adolescent Development

 Social media, despite its frequent criticism for potential negative influences, also harbors the capacity to positively affect adolescent development. A principal benefit is its facilitation of connections and community formation beyond geographical limitations. For numerous adolescents, social media acts as a crucial conduit for engaging with groups that share similar interests, challenges, and aspirations. This sense of affiliation can be immensely empowering for teenagers who might feel isolated or misunderstood in their immediate physical contexts. Additionally, social media avails a plethora of informational and educational opportunities (Ur Rehman Ganie & Mukhter, 2023). Whether through supplemental educational content or platforms that encourage skill sharing and creativity, the digital realm is replete with avenues for personal and intellectual growth. These platforms also empower young individuals to articulate their viewpoints, advocate for causes they are passionate about, and partake in civic and political discourses, thereby fostering a sense of empowerment and communal belonging.

Moreover, social media’s contribution to mental health awareness cannot be overstated. It provides a platform for adolescents to explore their identities and express themselves in environments they may perceive as safer than offline spaces. It also plays a pivotal role in demystifying mental health issues, offering a space where individuals can share their experiences, struggles, and coping strategies. By doing so, social media aids in destigmatizing mental health concerns and encourages a more open and supportive dialogue surrounding these topics. Additionally, various social media platforms host supportive communities where individuals can find encouragement, advice, and solidarity from peers undergoing similar experiences. These interactions can furnish a sense of comprehension and support that is invaluable during the often-turbulent adolescent years. While it is imperative to navigate social media use with mindfulness towards its challenges, its positive aspects offer substantial opportunities for growth, learning, and connection in the contemporary digital era.

Conclusion

In the ever-evolving digital landscape of the 21st century, social media has become a powerful tool for young people’s growth. It has the potential to connect, educate, and empower individuals, allowing them to break down barriers and form global communities. However, it also comes with its fair share of challenges. The influence of social media can lead to cyberbullying, unrealistic expectations, and a distorted sense of identity. To navigate this complex terrain, it is crucial for education systems and parents to adapt.

Adolescents need to be equipped with critical thinking skills and emotional resilience to navigate the digital world effectively. This includes promoting digital literacy, fostering open conversations about online experiences, and encouraging healthy online habits that prioritize mental well-being. It is essential for all stakeholders, including educators, parents, policymakers, and social media platforms, to work together to create a safer and more inclusive digital environment for young people. Ultimately, adolescence in the digital age is a journey filled with both opportunities and challenges. By recognizing the profound impact of social media on social growth and development, society can better support young individuals as they navigate their formative years. With confidence, resilience, and a healthy sense of self, they can emerge as well-rounded, informed, and empathetic citizens of the digital world.

References

Adarsh, H., & Sahoo, S. (2023). Pornography and Its Impact on Adolescent/Teenage Sexuality. Sage Journals, 1-3.

Elsayed, W. (2021). The negative effects of social media on the social identity of adolescents from the perspective of social work. Heliyon.

Heshmat, S. (2014). Basics of Identity. Psycology Today, 1-5.

Lajnef, K. (2023). The effect of social media influencers’ on teenagers Behavior: an empirical study using cognitive map technique. National LIbrary of Medicine , 1-14.

Morelli, A. O. (2018). Child development theory: Adolescence. Mental Health Services of Oaklahoma, 12-24.

Mougharbel, F. (2020). Psychological correlates of sedentary screen time behaviour among children and adolescents, a narrative review. Current Obesity Reports, 493-511.

Thiel, A., Mather, C., & Tchounwou, , P. b. (2022). The Use of Social Media in Children and Adolescents: Scoping Review on the Potential Risks. Int J Environ Res Public Health.

Ur Rehman Ganie, A., & Mukhter, S. S. (2023). The Scope and Challenges of Learning Through Social Media Sites During the Pandemic. Routledge.

Varela, J., Hernández, C., Miranda, R., Barlett, C. P., & Rodríguez-Rivas, M. E. (2022). Victims of Cyberbullying: Feeling Loneliness and Depression among Youth and Adult Chileans during the Pandemic. National Library of medicine, 1-10.

Wang, N. (2020, September). The University of Southern Mississippi The University of Southern Mississ. Missispi: Masters Thesis. Retrieved from Online and Offline Identity Gaps: Cross-Contextual Predictors and Psychological Outcome .


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17 responses to “Social Growth in the Social Media Age: Influencers and Their Impact on Adolescents”

  1. katelyn.rolfe Avatar
    katelyn.rolfe

    Hi there!

    This is an interesting and well-thought-out article on social media that raises some important points – namely, the positive and negative impacts influence can have on adolescents and the impact social media in general can have on adolescents’ mental health.

    Throughout my reading, I did notice that you don’t seem to reference any of the key concepts that we looked at in the first few weeks of this unit (unless I’ve completely overlooked them, in which case: my apologies). Did you use any of these concepts (such as, communities, social networks, networked publics, affective publics, third place, self-presentation, networked self, filter bubbles, etc.) as a spring-board for your research?

    I think having a closer look at the critical concepts of self presentation and ‘the curated self’ in your paper would have suited your topic well, with the way influencers carefully curate their personal brands and identities, and how that curation of self presentation impacts adolescents because influencers’ followers don’t get to see the full picture; they only get to see the highlights. I would have started with Goffman’s 1959 article ‘The presentation of self in everyday life’, having a look at Van Dijck’s 2013 article “ ‘You Have One Identity’: Performing the Self on Facebook and LinkedIn ” and articles about the curated self, like J Seitzinger’s 2014 article ‘Curate Me! Exploring online identity through social curation in networked learning’.

    Did you have a chat to your tutor about what key concepts they recommended for your topic?

    Katelyn

    1. katelyn.rolfe Avatar
      katelyn.rolfe

      Sorry, noticed a mistake in my comment: I meant ‘namely, the positive and negative impacts INFLUENCERS can have on adolescents…’

  2. Poppy Maxwell Avatar
    Poppy Maxwell

    Heya! I really enjoyed reading your paper. Our papers have similar arguments while focusing on different streams; yours on identity formation, and mine on communities and relationships.

    I found it interesting that you added that the formation of a young person’s digital identity can be limited to a narrow perspective, and inherently, not very diverse. Do you think that sometimes social media algorithms can present users with a bit of an echo chamber in their feeds? I think this idea of a user’s existing beliefs and values being suggested back to them via social media ‘suggested content’ is really interesting. In my paper, I approached this idea of influencer culture as facilitating a sense of belonging in certain communities, but this can become very problematic due to a lack of new perspectives being seen too. I only very vaguely touch on this in my own paper, but the topic is quite expansive.

    This also made me think that if many young users follow the same influencers and celebrities as their friends, their aspirations and desires might become intertwined and highly similar… Does this mean younger generations might be less inclined to become unique, and more likely to follow the crowd and participate in sameness? It’s a very interesting topic you’ve written about – thanks for sharing your writing!

    Best, Poppy

  3. oohsam Avatar
    oohsam

    Hi Katelyn,

    Thank you so much for your thoughtful feedback on my article! I appreciate your insight and the suggestions you’ve provided for integrating key sociological concepts that we’ve explored in our unit.

    You’re right; I didn’t explicitly reference the initial concepts we discussed, such as networked publics, affective publics, or the idea of the ‘curated self.’ This oversight might have led to missing some deeper analyses on how these frameworks could enrich the discussion about the influence of social media on adolescents. I completely agree that incorporating these concepts, especially the notion of self-presentation and the curated self, would significantly enhance the narrative and critical examination of how influencers shape adolescent perceptions and mental health.

    Erving Goffman’s perspective on self-presentation and the curated articles you mentioned, like Van Dijck’s work on online identity performances, are indeed pivotal. I see how they could provide a robust theoretical backing to better understand the selective self-representation by influencers on social media platforms.

    I haven’t discussed this with my tutor yet, but based on your suggestions, I will definitely reach out to discuss how best to integrate these concepts into my research. It seems like a valuable step, I thought my paper was within the request in the spec ! maybe I got it wrong!! .

    Thank you once again for your constructive feedbacj. It’s exactly the kind of guidance I needed to refine my work further!

    Cheers!

    1. katelyn.rolfe Avatar
      katelyn.rolfe

      Hi again!

      No worries! I’ve noticed many other students (maybe the majority, even) have also neglected to mention a key concept from the unit, so it may be more of a failing of your tutors, perhaps, in not making it clear that we were meant to address a key concept of social media, communities and networks. I’ll definitely be including it in my student feedback — that it seems tutors need to make the fact that we’re supposed to include a key concept in our papers clearer.

      Best wishes for the rest of the conference!

      Katelyn

  4. oohsam Avatar
    oohsam

    Hi Poppy,

    Thank you for your kind words and for sharing your thoughts on the similarities and differences between our papers. It’s fascinating to see how our research intersects yet diverges in focusing on identity formation versus communities and relationships.

    You bring up an excellent point about the role of social media algorithms in creating echo chambers. I absolutely agree that these algorithms can often reinforce existing beliefs by continually presenting users with content that aligns with their past behaviors and preferences. This selective exposure can limit the diversity of perspectives that users encounter, which is something I touched on but could certainly explore in greater depth.

    The concept of ‘suggested content’ not only perpetuates existing beliefs but also subtly shapes the formation of digital identities and community dynamics, as you mentioned in your paper. This can indeed be problematic, especially when it leads to a homogenized culture where individual uniqueness is overshadowed by a collective identity fostered by influencer culture.

    Your observation about young users following the same influencers and how it might lead to a convergence in their aspirations and desires is particularly intriguing. It raises an important question about the potential decline in individuality among younger generations, who may be more inclined to conform to popular trends and ideals showcased by influencers.

    These reflections have definitely sparked further ideas for expanding my research, and I would love to discuss this more!

    Thanks again for your thoughtful feedback and for sparking such an engaging discussion!

    1. Poppy Maxwell Avatar
      Poppy Maxwell

      Thanks so much for insights, what a deeply complex topic!

      Best of luck, Poppy

  5. AmnaB Avatar
    AmnaB

    Hi there,

    I liked reading your paper. The intricate relationship between social media and teenage growth is well explored in your paper, which touches on a variety of subjects including identity construction, cyberbullying, and mental health awareness. I especially value the way you balanced the conversation by pointing up the advantages and disadvantages of social media. It’s clear that you did a lot of study on the topic and carefully considered how you presented your points.

    I’m interested in your opinions on how parental supervision might help lessen the harmful impacts of social media on teenagers. How can parents encourage good online behaviour and emotional fortitude in their kids while still helping them navigate the digital world?

    Lastly, I would highly appreciate if you could read my paper and provide some feedback. I also discussed advantages and disadvantages of Social Media in my paper so you might like reading it. https://networkconference.netstudies.org/2024/csm/3527/impact-of-social-media-on-our-real-life-social-skills/

    Kind Regards,
    Amna

    1. oohsam Avatar
      oohsam

      Hi Amna,

      Thank you so much for your feedback on my paper! I’m glad to hear that you appreciated the exploration of the complex dynamics between social media and teenage development. It was a subject that required careful consideration and extensive research.

      Regarding parental supervision, I believe it plays a crucial role in mitigating the negative impacts of social media on teenagers. Parents can foster positive online behavior by setting a good example themselves, maintaining open lines of communication, and establishing clear, reasonable guidelines that encourage responsible use. Educational initiatives that empower both parents and teens with knowledge about the potential risks and benefits of social media can also enhance emotional resilience and digital literacy.

      I would love to read your paper and share my thoughts on it. Your focus on the real-life impacts of social media is incredibly relevant, and I look forward to seeing how your perspectives and findings compare with my own. I’ll make sure to provide detailed feedback soon.

      Thank you once again for reaching out !!

  6. SarahW Avatar
    SarahW

    Thank you for your interesting paper, Sam.

    One aspect that particularly resonates is acknowledging social media’s potential to foster connections, community engagement, and mental health awareness among adolescents. By providing a platform for self-expression and supportive interactions, social media can serve as a valuable resource for young individuals navigating the complexities of adolescence.

    As an extension to your paper (for the future), I think the concept of “sharenting”, which has been researched extensively by Curtin’s own Crystal Abidin and Tama Leaver (amongst others), could add weight. Many children have a digital footprint before they can even walk.

    I’m interested to hear your views on any initiatives that you feel could mitigate the negative effects that social media has on adolescents.

    Sarah

      1. oohsam Avatar
        oohsam

        Hey Sarah!!
        Thank you for your participation! I’m happy to hear that the aspects of social media’s potential to enhance community engagement and support mental health resonated with you. These platforms can be instrumental in providing young individuals with a voice and a sense of belonging.

        Your suggestion to explore “sharenting” in future work is really insightful. The implications of having a digital footprint from such an early age are profound and warrant deeper examination, I feel. Researchers like Crystal Abidin and Tama Leaver have laid significant groundwork in this area, which could enrich our understanding of the interplay between parental social media use and child development.

        Regarding initiatives to mitigate negative effects, I believe that educational programs that teach digital literacy from a young age are crucial. These programs can help adolescents critically assess online content and engage more responsibly. Additionally, promoting settings that encourage privacy and reduce exposure to harmful content can protect young users. Schools and parents working in tandem to support healthy social media habits could greatly enhance these initiatives.

        I appreciate your engagement and look forward to incorporating these considerations into future research. And t hanks for that article link! I feel the same way about posting kids online. Its such a tricky subject because you really want to share your life with your loved ones but we need to be mindful!

  7. Jess Wilson Avatar
    Jess Wilson

    Hi,
     
    I thoroughly enjoyed reading your article as I found you covered many areas surrounding the topic of influencers and their impact on adolescents. As someone who has researched influencers and their performance to influence others (not just adolescents) extensively while at university, I felt the quote from Mougharbel, 2020, near the beginning of your article resonated with me. While Mougharbel (2020) solely focuses on adolescents in the quote, I agree with them. I think the so-called ‘authentic performance’ that some influencers are good at portraying and their persuasive personality does hinder an adolescent’s development. Given that influencers are a common occurrence on social media platforms and some/most adolescents are critically online all of the time. Due to adolescents being critically online and surrounded by influencers on social media platforms, maybe another attribute that I feel could impact their delevolpment is the parasocial relationships they build with influencers? That comes from the D influencers ‘authentic’ and persuasive performances that they give in their content.
     
    Jess

    1. oohsam Avatar
      oohsam

      Hi Jess,

      Thank you for reaching out and sharing your insights on my article! I’m thrilled to hear that you found it engaging and resonating with your own research background. It’s always rewarding when our work connects with people!

      I completely agree with you and Mougharbel (2020) on the notion that influencers, through their so-called ‘authentic performances,’ can indeed have a significant impact on adolescents’ development. The persuasive nature of influencers coupled with their presence on social media platforms can create a complex environment for adolescents to navigate.

      Your point about parasocial relationships is particularly intriguing. The relationships formed between influencers and their followers, especially adolescents, can blur the lines between reality and online persona. This can indeed shape adolescents’ perceptions, behaviors, and even aspirations in ways that might not always be beneficial.

      Exploring the multifaceted impacts of influencers on adolescents’ development, including the dynamics of parasocial relationships, is a worthwhile avenue for further research.

      Once again, thank you for your thoughtful engagement with my article, all the best with your studies!

  8. JJ Ku Avatar
    JJ Ku

    Hello there!
    Good job on your paper, it was such an interesting read!

    Your paper offers a really great overview of how social media impacts adolescents, pointing out both the good and bad. I found the part about identity formation in the digital age especially interesting, especially how social media affects how young people see themselves – which I also discuss in my paper. The discussion on influencers and beauty standards is also eye-opening and makes me think about how we can help young people navigate these pressures.

    I wonder, what are some ways parents and teachers can help teenagers use social media in a positive way? How can we teach them to be critical of what they see online and build resilience against negative influences?

    Overall, this paper provides a lot of food for thought about how social media affects teenagers, and it’s a reminder that we need to approach this issue with care and understanding.

    Feel free to read my paper which also focuses on TikTok’s impact on young users ;))

    Keep up the good work!

  9. Charlize Rebelo Avatar
    Charlize Rebelo

    Hey,

    I really enjoyed reading your paper. It was very eye-opening and had a positive impact on me, making me realise that I’ve definitely been influenced online in both positive and negative ways. Now, after reading this, I’m able to better depict when I’m being influenced by social media.

    I particularly liked reading about the effect of pornography exposed to us on social media. This topic is usually brushed over by society, even though it is a significant catalyst effecting adolescents mental health, perception of sexuality and may hinder their ability to form healthy relationships. When looking at today’s generation, the younger demographic is well-advance in their knowledge and perception of sexuality, and your research has further emphasised this, showing social media as the reason for this.

    Overall, your paper was extremely well-written and conveyed a great argument.

    Kind Regards,
    Charlize Rebelo x

  10. SkylaVL Avatar
    SkylaVL

    Hi there,

    I thought this was a well thought out paper with really interesting points highlighted. It’s really important that awareness continues to be spread regarding how younger generations are influenced by social platforms, and how these can be detrimental.

    You discussed how smartphones have become extremely accessible, and how this has increased the use of social media. Online platform use has increased, with more users documenting life, particularly on Instagram. I think as Instagram use has increased, there’s been more pressure to continue to document life aesthetically. This influences impressionable individuals who then feel the need to document everything to keep up with the new social norms online. I think there has been an increase of pressure for Gen Z to be attached to social media in order to stay ‘on trend.’ Would you agree a lot of the younger generations feel the pressure to document life, or ‘it didn’t happen?’

    I found your paper interesting when you articulated how teenagers are impressionable by celebrities and influencers of particular beauty products. There is this need and desire to keep up with unrealistic beauty standards. Young individuals are over using makeup and unnecessary skin products, purely because of online pressure and influence. I think that a lot of celebrities and influencers have taken advantage of the younger generations, promoting products and setting unrealistic beauty standards.

    Well done on discussing the negative psychological impacts of pornography, it is a topic not often discussed. It’s unfortunate that many being influenced by this, and how their relationships are being affected as a result. What are your thoughts on dating apps and the influence that these have psychologically? I think that dating has become both easier and harder with the increase of online apps. Harder in the sense that people are more cautious to make their move in person. Easier in the sense that in a click or a swipe, there are people to connect with. In a way, it creates a third place of communication.

    I agree with you that social media has spread more awareness of mental health. A lot of online platforms have created safe spaces for people to discuss comfortably.

    Great paper.

    Skyla

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