Debating Communities and Networks XIV

BookTok

BookTok as an author’s tool: How self-publishing is more accessible than ever to authors who can utilise TikTok as a promotional method

Posted on

27/04/2023

by

Heather.Fox

Abstract TikTok has created a space where authors can gather traction on self-published work with little to no financial burden, which ultimately makes self-publishing a more viable option than ever before. Depending on which ‘side’ of TikTok you are on, you may have come across the BookTok community, which is built on users who create,…
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Communities and Social Media

“Social Media”, authors, BookTok, community, Online Communities, promotion, TikTok
“Vibes” Over Plot: How the BookTok Community is Destroying Young Adult Fiction’s Reputation

Posted on

22/04/2023

by

Lauren.Hancock-Coffey

ABSTRACT Since its recent inception, young adult (or YA) fiction has changed as quickly as each new generation of its consumers. The creation of BookTok – an online community of readers and reviewers on the video-sharing platform TikTok – seems to have had the largest, and most direct, impact on the way publishers market YA…
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Communities and Social Media

BookTok, community, Fiction, Marketing, Publishing, TikTok, YA, Young Adult