The LGBTQ community has used Instagram to build their identity and combat bullying and ostracism.

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Introduction

Since Tim Berners-Lee’s creation of the World Wide Web in 1989, many advances have been made to bring the Internet to where it is today (Johnson, 1995). Then came a plethora of social media platforms. Instagram, which is one of the most well-known platforms was founded by two university friends, Systrom and Krieger, back in October of 2010. And later, Facebook took possession of it. Platforms like Instagram provide essential tools for people to interact, communicate, and build communities that are centered on their way of life. These groups are designed to bring people who have similar interests together and to help them communicate. According to Oldenburg (2006), a third place is described as the location people go to in between their home and their place of work: to a mall or a coffee shop for example. This is the situation with today’s LGBTQ people who frequently deal with issues of bullying and ostracization. They have built online communities where they can go and connect with people who are like them in terms of traits and interests. Additionally, being a part of online communities has aided in the development and protection of their identities. This paper examines how social media sites like Instagram have aided the LGBTQ community in overcoming issues of bullying and exclusion.  

 

Instagram and it’s benefit to the LGBTQ community.

 

At its inception, the Internet had the main purpose to allow netizens to freely express themselves on whatever platform they want to do so. In contrast to TikTok, whose primary content is video sharing, Instagram started out as more of a photo-sharing platform. But until recently, Instagram format has added a lot more tools such as reels and notes which make communication easier. Because Instagram, unlike most platforms, has decided to go with a more participatory culture in which communication flows in two directions, it allows its users to communicate their thoughts and feelings by sharing pictures, through recorded videos or even by doing a live, sharing the present moment with their followers. Instagram’s participatory nature makes it possible for users to communicate with one another through comments and likes. This new interaction concept is what differentiates new from old media. The participatory culture as well as the freedom of expression on the Internet today, has become a medium for one to communicate one’s identity in the online world. (Putri & Prihandari Satvikadewi, 2017). The LGBTQ population is more comfortable presenting their real selves via the Internet and knowing that everyone can disclose who they are as individuals on social media websites. 

 

There are still precolonial issues present in this day and age, despite the Internet’s rise to prominence and integration into our daily lives. Even though society has advanced, and people are better educated, issues like homophobia persist. Many nations still dispute the existence of homophobes, and some, like Nigeria, have even passed strict laws outlawing same-sex relationships and marriages (Alichie, 2022). A homophobe is someone who harbors prejudice or fears gay people. However, this issue has a serious effect on the queer community because it redefines their experience and frequently makes it more difficult for them to come out or to be authentically themselves in public.  

But thanks to the creation and development of the World Wide Web along with the plethora of social media websites that exist, the Lesbian Gay Bisexual Transgender community uses these media creation for advocacy practices and especially to be more visible. According to Venzo and Hess (2013), actively engaging in new media culture can lead to the social realization of gender and sexuality. As youth spend more and more time using these various applications and as they enter the age of discovery, many young people become aware that their emotions and sexual orientation differs from what society typically accepts. Thus, social media sites like Instagram give this community access to a deeper social and cultural conversation that could help them draw their identity (Wargo, 2015).  Therefore, it can be said that the fact that LGBTQ individuals express their identities on Instagram is a direct result of their sense of safety there.   

 

Social media tools provide distinctive new avenues for exploring and expressing one’s identity in a setting very different from that of previous generations. Building one’s identity is an ongoing adventure, especially for teenagers who are still discovering many aspects of their bodies and life. People do not always share the same identity across various platforms because of the quick changes that take place in the online world. Communities should carefully select their platform as content and audience varies. For instance, the lesbian, gay, bisexual, transgender, and queer community is less likely to be drawn to create a community on Facebook because there, prejudice and discrimination are more prevalent than efforts to safeguard and raise awareness of the said minority group.   

 

Social media also becomes a crucial platform for LGBTQ people to share their experiences with the rest of the community as well as with other users on the Internet to raise awareness of this kind of ‘unusual’ relationship. In other words, these Web 2.0 platforms have made it easier for LGBTQ youth to freely express their passionate and sexual preferences than they would have been able to do in offline settings, as those environments are frequently characterized by homophobia and stereotypes (Bates et al., 2020).  

 

In addition to all the advantages that social media sites like Instagram offer the LGBTQ community, there is also the theory that these sites serve as a safe space where they can display their true selves without fear of repercussions (Lucero, 2017). The third place is the name of this concept. Oldenburg, a social scientist, defined a third place as a place where people go to unwind and strengthen relationships in between home and work or school (Soukup, 2006). The idea of a third place was once restricted to actual spaces, like a library, for example. However, as the Internet developed and communities were introduced, it later spread to the online space as well. Virtual reality comes to mind when we consider the concept of a third space online. Virtual reality refers to spaces or objects created from technological means that foster a sense of presence in the online community (Bolter & Grusin,1996).   

 

 

Instagram being a third place, enable the queer community to find social support or even sexual partners that they would not have been able to find offline. It provides a welcoming and secure online environment where they can easily access information about their community and connect with other people from different places around the globe to find like-minded people. 

 

Covid- 19 + coming out.   

 

A global pandemic of COVID-19 recently swept the globe, forcing people to spend months indoors in many nations. Since many of them were compelled to live in homes that were hostile to their sexuality, this was a particularly difficult time for queer youth. To find support, they turned to online social networks.  

Because of problems like loneliness during the period of confinement, the LGBTQ youth were encouraged to make their coming out and assume their identity and relate to like-minded people (Quathamer & Joy, 2021). But it’s crucial to understand that the decision to come out is very personal and that making the decision ultimately depends on the individual. Additionally, throughout the pandemic period, the focus was primarily on people’s mental health, which is why a lot of advocacy organizations and online community events were organized to raise awareness and give the LGBTQ population the confidence to speak out. 

Although the LGBTQ community gains a lot from social media, including Instagram, there is still a negative aspect to it. Even though it serves as a neutral ground for some, it serves the opposite purpose for others especially now that trolls are still active online. Being a minority group makes it is more difficult for the queer community because they attract hateful attention.   

 

Conclusion  

To conclude, this paper has argued that the social platform Instagram is indeed a vital tool for the LGBTQ community to combat issues of harassment and ostracization and for the expansion and development of the group. It provides a safe and secure place for them to showcase their identity through pictures, videos and through written content as well. The different functions and advances of the platform contribute largely to the advocacy and raising awareness campaign. It also points out that the Covid-19 pandemic with the high participation rate on Instagram was a convenient way for the queer youths to escaped and make their coming out to the population and to their family as well.   

 

Reference list

 

Bates, A., Hobman, T., & Bell, B. T. (2019). “let me do what I please with it . . . don’t decide my identity for me”: LGBTQ+ youth experiences of social media in narrative identity development. Journal of Adolescent Research, 35(1), 51–83. https://doi.org/10.1177/0743558419884700 

 

Bolter, J. D., & Grusin, R. A. (1996). Remediation. Configurations, 4(3), 311–358. https://doi.org/10.1353/con.1996.0018 

 

Johnson, A. (1995). The internet and world wide web explained. Journal of Audiovisual Media in Medicine, 18(3), 109–113. https://doi.org/10.3109/17453059509021634 

 

Lucero, L. (2017). Safe spaces in online places: Social Media and LGBTQ youth. Multicultural Education Review, 9(2), 117–128. https://doi.org/10.1080/2005615x.2017.1313482  

 

Alichie, B. (2022). Communication at the margins: Online homophobia from the perspectives of LGBTQ + social media users. Journal of Human Rights, 1–15. https://doi.org/10.1080/14754835.2022.2104116

 

Putri, S. A., & Prihandari Satvikadewi, A. A. I. (2017). A critical discourse analysis study of cyberbullying in LGBTQ’s Instagram account. SHS Web of Conferences, 33, 00071. https://doi.org/10.1051/shsconf/20173300071 

 

Quathamer, N. (N., & Joy, P. (2021). Being in a queer time: Exploring the influence of the covid ‐19 pandemic on lgbtq + body image. Nutrition & Dietetics, 79(3), 400–410. https://doi.org/10.1111/1747-0080.12699  

 

Soukup, C. (2006). Computer-mediated communication as a virtual third place: Building Oldenburg’s great good places on the World Wide Web. New Media & Society, 8(3), 421–440. https://doi.org/10.1177/1461444806061953 

 

Venzo, P., & Hess, K. (2013). “Honk against homophobia”: Rethinking relations between Media and Sexual Minorities. Journal of Homosexuality, 60(11), 1539–1556. https://doi.org/10.1080/00918369.2013.824318 

 

Wargo, J. M. (2015). “every selfie tells a story …”: LGBTQ youth lifestreams and new media narratives as Connective Identity Texts. New Media & Society, 19(4), 560–578. https://doi.org/10.1177/1461444815612447 

 

 


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Comments

11 responses to “The LGBTQ community has used Instagram to build their identity and combat bullying and ostracism.”

  1. Stephen.B.Bain Avatar
    Stephen.B.Bain

    Hi M.Louis3,

    Just quickly, do all/most SNS have similar issues to Instagram (with respect to the examples you’ve mentioned)?

    Cheers
    Steve

    1. Estelle Louis Avatar
      Estelle Louis

      Hi Steve,

      Thank you for engaging with my conference paper.

      Unfortunately, the issues of bullying and ostracization is a sad reality that exists on many SNS today. Although some platforms might possess regulations and features set up to mitigate or tackle such conduct, it remains a widespread issue which is still happening throughout various social media platforms.

      However, I think that it is essential that social networking sites continue to create and uphold policies and features and that people speak out against those who are committing this act.

      1. Stephen.B.Bain Avatar
        Stephen.B.Bain

        Hey thank you for your reply Estelle, yes I agree, it is sad that social media appears to exacerbate this horrible human habit!

        Thank you for addressing it so well in your paper.

        Cheers
        SteveB

  2. Michelle.Sayer Avatar
    Michelle.Sayer

    Hey M. Louis,

    Thanks for your paper which I liked reading. I agree with these words about sketching, which I see as communicating, a person’s identity firstly for themselves and secondly with others: “… social media sites like Instagram give this community access to a deeper social and cultural conversation that could help them draw their identity” (Wargo, 2015). Because identity reveals itself over time and with experience, it helps us to pause and redefine ourselves as required. Platforms evolve as we do; I found a warm and supportive group for the LGBTQI community on Facebook (Proud to be a second-class Australian) where I could contribute as an ally during the same-sex marriage plebiscite. It is a safe space with a most protective and proactive moderator. Thank goodness these places were available then and during the pandemic so soon after, with the doubled-up isolating impact on already vulnerable people. Rather than using one medium or the other, do you think that the combination of images with words could prove a more powerful force for social change?

    Warm regards,

    Michelle Sayer

    1. Estelle Louis Avatar
      Estelle Louis

      Hi Michelle,

      In response to your question, I do believe that combining images and words can be a successful approach of achieving social change. Visuals may portray emotions and thoughts in ways that written text cannot. As a result, when both images and words are connected, they may deliver a more complex and significant message.
      Furthermore, images are able to create a psychological connection towards the audience, which may be important in encouraging them to act or alter their point of view.

      Thanks for your positive comment,

      Estelle

  3. L.Goapul Avatar
    L.Goapul

    Hi M.Louis,

    Your paper is interesting, providing lots of information about the LGBTQ community and their engagement with the Instagram platform. I totally agree with your paper on the fact that LGBTQ community do have the right to express themselves freely and form their online community which brings together people around the globe.

    I want to know a bit in depth, how youngsters have dealt with their coming out especially during the covid-19 pandemic where they were alone and knowing the fact that Instagram is not a haven as this platform do have some flaws?

    Kind regards,
    L.

    1. Estelle Louis Avatar
      Estelle Louis

      Hi L. Gopaul,

      I am happy that you found it interesting reading my paper and would surely read yours too.

      Coming out is frequently a challenging and complicated journey for LGBTQ people, and social networking sites like Instagram may help them to share their own stories with a wider demographic. However, as you mentioned, Instagram is far from being a perfect platform, which means that it may present an array of imperfections and obstacles for individuals who opt to make their coming out online.

      But despite the obstacles that the queer people may encounter, Instagram has been and is still to this day, a useful place for many of them to make their coming out and share their personal stories. For some, this could mean sharing intimate details or images that honour’s their sexual orientation and contributes to the normalization of LGBTQ experiences. While others may use the platform to establish relationships with other queers and construct a solid and supportive community online.

      That being said, it is vital to remember that Instagram and SNS’s in general, are not a substitute for in-person support. LGBTQ people should find a balance in both the online and real world, and they should take precautions regarding their psychological well-being and mental wellness on the Internet and on other social networking sites!

      Cheers,

      Estelle

  4. Karen Avatar
    Karen

    Hi M.Louis3
    thank you for sharing your paper, it was interesting to read about Instagram and the LGBTQ community that is formed around it.
    The Internet has facilitated great connections, it gives us a way to find a comfortable space with our sort of people, in a fast and easy way (good old Google). I find there is still quite a bit of homophobic attitude when out in the real world, even in this day and age when we strive for inclusivity.
    My son is gay and his partner is a drag queen. Instagram is a great platform for him to showcase what drag is all about and he feels safe in sharing this side of who he is. You have hit the nail on the head and covered the topic well, writing that Instagram has helped the LGBTQ community, giving them a space to build identity and rise above the bullies and homophobes. Did you have any figures from studies to show how the amount of LGBTQ users on Instagram has grown over the last, say, five years or so?
    Cheers,
    Karen

    1. Estelle Louis Avatar
      Estelle Louis

      Hi Karen,

      Thank you for your interest in reading my paper!
      Sadly, it is quite difficult for researchers to collect particular statistics on the expansion of LGBTQ users on Instagram as the platform lack the ability to generally gather information regarding a users’ gender or sexuality. Thus, estimating the proportion of LGBTQ population on the platform might prove to be a challenging task.

      However, there is proof that Instagram is increasingly being used by more and more LGBTQ people. Here’s a link where you can read a bit more about the LGBTQ population on Instagram -https://www.glaad.org/

      Thanks,
      Estelle

  5. Finch.Assadoullaev Avatar
    Finch.Assadoullaev

    Hi Estelle,
    Love your paper. Super cool to see someone also discuss the queer community but on a different social media platform. I appreciate that you discussed it in the context of targeting specific issues of bullying and exclusion.

    You mention at the beginning Instagram’s various features – reels, livestreams, etc. How do you feel about the platform’s tendency to steal or mimic other platforms features? I know many people feel that reels are a lesser version of TikTok for example. Do you think this has strengthened the platform and its community-building or rather, has it led to a lack of direction and a lack of specialty/uniqueness?

    You briefly mention potential hate and trolls that queer people may face online – do you have any suggestions for countermeasures in this respect? This is a concept which has come up during the discussion of my paper and I have difficulty answering. My only response lies within TikTok’s robust algorithm which tends to group together like-minded individuals – and still, hate is incredibly rampant. Taking into account people’s concerns about censorship, what else could be done to ensure the safety of marginalized communities online?

    Great work!
    Cheers,
    Finch

  6. Estelle Louis Avatar
    Estelle Louis

    Hello Finch,

    Thanks for your positive comment, I really appreciate it!

    In order to compete to draw in and keep users, social networking sites frequently take out or modify characteristics from one another. However, it is essential to remember that these characteristics do not represent identical copies of what is found on other operating platforms.

    The inclusion of features like reels and livestreams has enable Instagram’s audience to produce and distribute content, thereby keeping the site interesting and useful and have enabled users to form the LGBTQ community for example. When considering from this point of view, then we can say that these features have indeed helped in strengthening the platforms’ community building.

    And finally, to answer your last question about hate and trolls, yes there are a few simple countermeasures that can be applied but they are pretty much the same solutions to the problem of bullying and harassment. Nowadays, most platforms have the option of block and report and this is an effective way to avoid additional assault while also warning the structure about the unacceptable conduct.
    Another solution can be modifying the confidentiality setting by restricting the public availability of one’s private information and content to only those that he/she decides to disclose.

    Hope this helps!

    Cheers,
    Estelle

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