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Communities and Web 2.0

Reality television fandom on social media: A community of Web 2.0

Abstract This paper discusses the communities formed around reality television and their foundations on social networking sites. Reflecting the participatory nature of Web 2.0 and technological convergence, these fan run forums have changed the power balance between consumers and producers. Despite the many social, economic and marketing benefits these platforms provide to the viewers, contestants and broadcasters of reality television, the ease of access to 'stars' and feelings of intimacy reveal Read more [...]