Communities and Web 2.0 Social Networks

Instagram Marketing Has Revolutionized Social Commerce: The Consumer Trust and the Role of Influencers

Abstract Social networking sites have changed the way people communicate, interact socially and share information. Almost every system in each domain is being digitalized thus paving ways for electronic commerce which in turn give rise to social commerce. The growing presence of notable businesses on social media platforms has revolutionized social commerce thus helping them to generate revenues from the social media applications like Instagram. Social commerce will be the next big trend of this Read more [...]