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Social Networks

Youngsters lifestyle being shaped by the social-media influencers.

Abstract

Social network is the essence in the developmental process of youngster’s online identity. This conference paper will show how Social Network Platform can be a huge problem looming due to the predominance of the social media influencers. The way young people portrayed themselves into the virtual community is commonly shaped by the social media influencers who they followed. It has bearing consequences on the development of youth online identity as well as in their real life. As declared, Social media influencers have significant impact on the perceptions of youngsters and thus causing major threats on the behavioural and psychological factors.

Keywords: Social Network, Virtual Community, Social Media influencers, Online identity, Youngsters

Introduction

The digital revolution has embedded the online community in the new era and there has been a significant evolution into the global world. The World Wide Web has eased the communication and sharing of information. As a result, it is the leading factor behind the growth of social networks. Social network is defined as being a web-based service which give opportunity to individual to build their online identity within the digital sphere and also to establish a list of online users for the ease of effective communication (Boyd., Ellison, 2007).  The expansion of the social media platforms such as Facebook, Instagram and Twitter have amplified the construction of youngster’s online identity. This have endorsed youngsters to have a hopeful image on the life of the social media influencers. In addition, due to participatory culture, there has been an uprise of social media influencers in the digital sphere. Participatory culture is when the online people does not act only as consumers but as contributors as well, it involved the networking and collaboration in the context of the social media (Jenkins, 2009). Social media influences have the ability to persuade a large target of online users and the prominent demographic that they mostly attained is the youth of 16 to 24 years old. Social media Influencers are mainly viewed as being the online celebrities who make use of social media platforms to show off their private life to obtain a lot of followers (Chae., 2017). The online celebrities have a significant impact not only in the virtual community but also in the real life of young people. They have strategic ways of persuading the millennials by their authenticity and touched the most vulnerable social network users. In this conference paper, it will be shown that the unrealistic representation of social media influencers has a significant impact in shaping the way young people portrayed themselves. Furthermore, it will clearly show how online celebrities are ruining the mental health of young people unconsciously due to their self-representation in the virtual community. The vulnerability and inferiority of young people towards the idealistic body image that social media influencers embodied will be shown. Furthermore, the web based social networking influence will be put forward to show the way influencers emphasis on their authenticity in the digital world and how they demonstrate only the positive sides.

Mental health

The omnipresence of social media influencers played a central role in the lives of youth today and this have potential adverse effects on their mental health. The new generation are often vulnerable towards the unrealistic standard image of the social media influencers. The frequency of social media usage is often due to the fast-technological improvement. The increase of mental health problems over the last decades is significant. İt is noted that the most common mental issues are psychological, behavioral and hyperkinetic disorders. Additionally, sleep deprivation due to the excessive use of social media platform which worsen the situation of mental health. Referring to a statistic collected in 2018, 95% of youngsters possessed a smartphone and 45% of the teenagers are always online (Schlosser, 2018). However, it demonstrated the addiction of youngsters to the virtual community and the potential side effect that may arise due to excessive exposure on the social online community. The personality traits of the youth are often shaped by what they are constantly seeing online. The American Association of Suicidology affirmed that the cause of the mental health of young people is due to the notable impact of social media in all forms (Berryman et al., 2018). İt has been supported that the mental health issues are caused mainly due to the feeling of lack of self-esteem leading to several wellbeing-issues which is the cause and effect syndrome. Nonetheless, the American Academy of Pediatrics asserted that young people who are exposed too much to the social media, more specifically on Facebook might face depression (Berryman et al., 2018). By constantly being on the online platforms might be a big toll on teens mental health as they are easily influenced and are more susceptible to anxiety, depression, self-absorption and inadequacy of the appearance of their life. The use of the social media is linked to psychological factors and this is detrimental to the mental health of the youth because they often put them at risk, letting themselves being manipulated by the improbable image. “Social comparisons and appraisal were other social processes, which appeared to partially underlie cognitive preoccupation and vigilance with potential mental health impact” (Throuvala et al., 2019). However, they do not realise that the social media influencers show only the positive side that they want to show to the world.  Social Media influencers are unreliable leader in the online community and take for granted the dangerous impact they have on the youth mental health. For instance, this article “Teenage girl kills herself after Instagram poll in Malaysia” shows how the online community has a huge impact in the life of the teenagers. They are susceptible of destroying their life based on the online users influence. This proved that not only the social media influencers but all the online users can affect deeply the mental health of young people (Fullerton, 2019).

Self-representation

Social media influencers have a significant impact on the self-representation of the millennials in the digital community as well as in the actual life. Self- representation is defined as an impression which control others and this is made by the display, aspect and by altering the poster’s settings (Goffman, 2017). Young people usually misinterpreted the physical appearances, eating behaviors and ideal weight of the social media influencers. Over time, body concerns, retained and intensified the dissatisfaction of the body and the eating disorders. Body dissatisfaction is prevalent between the young people (Bucchianeri et al., 2013) and it is linked to poor emotional well-being (Almeida et al., 2012; van den Berg et al., 2010) and weight and shape control behaviors (Lynch et al., 2008; Stice & Shaw, 2002). In the virtual world, youths are often pessimist about their body appearances due to the influence of the online celebrities. The negatives perception of one’s body came from the ideology of society and encouraged by social media influencers. Weight-related is associated with low self-esteem, depressive symptoms, body dissatisfaction (Lampard et al., 2014). Additionally, throughout the past years, youngsters spent most of their time scrolling on the social media platform which contributed to a notable increase in the number of youngsters who wanted to have an ideal body. After spending hours on the online community youngsters felt devalued and continuously compare their body and general appearances to the online celebrities. The social network constantly showed the positive side and encourage youngsters to be a better version of themselves at all costs. Youngsters seeking attention on social network have taken unhealthy habits to feel more attractive. Young people are self-harming themselves on unhealthy eating habits, some are suffering from anorexia or are searching ways of losing weight. An assertive fact has been found that young girls entering the adolescent phase are already afraid of growing fat by reaching the age of 17 years old. However, the young rely on the dietary restraint as it is an easier way and less costly to lose weight quickly. Consequently, social influencers have an important role more than ever in today’s society as most of them are the role model of youngsters. Social media influencers play a considerable part in people’s life. (Swant, 2016). The mindset of the youth is being shaped and there is a growing philosophy behind this. All things considered, too much exposure to social media created lower self-esteem, caused dissatisfaction of the body image, leading to eating disorders and ended up in plastic surgery. For instance, it has been observed that during the recent years, the Kardashians family notably Kylie Jenner is the most popular influencer who impacted on the life of the adolescents. Most of the young people wished to look like her and felt the pressure to have a perfect appearance like she projected. Kylie Jenner shows only an idealistic image of her lifestyle and ended up in influencing girl’s behavior. This demonstrated how teenagers are easily influenced by others in the online community (Witt, 2018).

Authenticity

Social media influencers have the ability to convince the youngsters by using their authenticity to reach the online community. When social media influencers produce sponsored content, they utilized the concept of authenticity as an ethical framework (Wellman et al., 2020). In contrast, it is primordial to analyse the truth behind the influence of the online celebrities as it has a notable impact on the life of the teenagers. The social media influencers have significant ways of depicting another personality in the virtual world just to reflect a good image of themselves and increased their popularity. The expansion of the internet has enabled individuals to communicate efficiently and has facilitated the construction of relationship in the actual cyberspace (Boyd,2004). Ultimately, it is ineluctable that the social media influencers will impact on the integrity of the young people in the virtual community. Social media influencers are utilising the trustworthiness that the young people have in them to manipulate themselves. “Consumers generally place a high level of trust in Social Media Influencer’s authenticity, as reflected in their daily posts” (Audrezet et al., 2019). Subsequently, the youth are unconsciously believing what they see in the cyberspace and think that they should also project an ideal image to be accepted in the online community and the real life. Moreover, they often ignore the fact that all these are unreliable and unfeasible. It is just a strategic way of increasing their rate of popularity by using business adverts and photoshopped images. “Social Media Influencers are reliable third-party endorsers in formulating and translating marketing messages” (Freberg et al., 2011). Youngsters are growing with insecurities according to what they are seeing in their daily life and their behavior will cause greater issues in the long run. The social media influencers encouraged young people to act based on their recommendations and they established credibility in the digital world. However, the youngster felt the pressure of being perfect and this often affected their self-esteem while making comparisons. Due to participatory culture, the social media influencers have compelling ways to contributes and create attractive media. Instagram prevailed by being the most powerful platform that can reach a great number of young influencers by its authenticity. The forum of Instagram provides the social media influencers unlimited possibilities to promote their brand products and have a great impact on youngster’s purchase. For example, Huda Kattan who form part of the best social media influencers have a huge impact on the life of girls at an early age. She is the world most influential beauty expert and has specific strategy to do her online marketing.  Huda Kattan constantly updated her Instagram profile with the makeup tutorials and have a great way of reaching her followers (Simon,2018).

Conclusion

Social Media influencers will always prevail in the virtual community by having a negative impact on the youngster’s life. The millennials will always strive hard to shape their life according to the online celebrities and this will always be detrimental to their health. Even though the online community is a significant way to communicate and share common interests, in some way it is a threat for the youngsters as they are constantly exposed to the digital sphere. The social media influencers will always have deep repercussion on the lifestyle of the young people and the way they portrayed them in the cyberspace.

References

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Fullerton, J. (2019, May 15). Teenage girl kills herself ‘after Instagram poll’ in Malaysia. the Guardian.Retrieved from  https://www.theguardian.com/world/2019/may/15/teenage-girl-kills-herself-after-instagram-poll-in-malaysia

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Lampard, A. M., MacLehose, R. F., Eisenberg, M. E., Neumark-Sztainer, D., & Davison, K. K. (2014). Weight-related teasing in the school environment: Associations with psychosocial health and weight control practices among adolescent boys and girls. Journal of Youth and Adolescence43(10), 1770-1780. Retrieved from  https://doi.org/10.1007/s10964-013-0086-3

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Schlosser, K. (2018). New research finds 95%of teens have access to a smartphone: 45% of them online constantly. The Geekwire.

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30 replies on “Youngsters lifestyle being shaped by the social-media influencers.”

Hi Harmony,
Your paper was very interesting to read and I definitely agree with all the arguments you mentionned.
Can you explain to me a bit more about the article you mentionned ”Teenage girl kills herself after instagram poll in Malaysia” What was the poll about? the circumstances etc?

When you talk about weight and body dissatisfaction, you could also talk about the different drastic diets proposed by influencers and how they can have serious impacts on one’s health, this might add value to this part of your argument. There are specific diets that influencers tend to recommend or promote like the one Adele did or intermitent fasting. On this matter, I think that social media influencers should be able to educate their followers on how to perform the diets if they are promotig such habits but they should also be adding disclaimers about the different implications since this is somehow their responsibility as being opinion leaders and encouraging people in such ways, don’t you think so?

I also totally agree with your point on how influencers are portraying unrealistic views. You could have also talked about the whole business aspect of it being the other reason for them to be performing product promotions.
If you want further information on this point but also on the Kardashian family etc you can go and read my paper where I have been talking about how the Instagram influencer community is encouraging their female followers to modify their identity.
https://networkconference.netstudies.org/2020Curtin/2020/05/10/the-encouragement-towards-modification-of-identities-of-women-and-teenage-girls-by-the-instagram-influencer-community/

Again, it was a pleasure reading your paper which had really interesting arguments.

Hello Tania,
Thank you for reading my paper.
Referring to the article «  Teenage girl kills herself after Instagram poll in Malaysia », this was highlighted to show how youngsters behavior are easily influenced in the digital world. The article was about a young girl of 16 years old who killed herself after asking her followers if she should die or not and 69% responded that she should. This is a significant tragedy that has impacted on the mental health of the little girl who were facing a difficult moment.

Concerning the self-representation I’ve talked about the body dissatisfaction and also on the effects that it has on the life of youngster . I thought of the drastic impact that it has on the life of the influencers and due to the limited word that we should stick to. I’ve emphasized principally on the causes and effects on youngster life.

Looking forward to see yours too.
Regards,
Harmony.

Thank you for the details concerning the article Harmony, I find that it is a valuable example that you included in your paper, this really highlight upon the fact that nowadays the opinion of others have a serious impact on the actions of teenagers and this is an issue which needs to be addressed.
For the self representation and body dissatisfaction, I definitely get your point.

Regards,
Tania.

Hi Tania,
You are welcome 🙂 !
Thanks for your constructive comment on my paper. I’m glad that you share my point of view and that you find this example as a valuable one. Moreover, this shows how the online community is vital to individuals life and that why its necessary to use the social networks wisely.
Regard’s,
Harmony.

Hello Harmony,

I just finished reading your paper and I totally agree with your main argument as youngster’s lifestyle is definitely being shaped by social media influencers. They are so exposed to the various content shared by these ‘online celebrities’ that they admire them to the point that they start believing that these people are the ones who portrayed the “appropriate” or “accepted” form of lifestyle. It is clear that social media influencers highlight only the brighter side of their life (which most of the time does not reflect reality at all) without realising that they have a huge impact on the youngsters who compare their life to them and feel depressed at the end. I also heard about the article you mentioned “Teenage girl kills herself after Instagram poll in Malaysia” and this case clearly demonstrate how on social media, people and not necessarily the social media influencers, can have such a huge influence on others that this led to drastic consequences. And as you said, people are “…susceptible of destroying their life based on the online users influence”.

My stream is different from yours and if you want to have a look at my paper and share your point of view, feel free to check it out 😊 Here is the link:

https://networkconference.netstudies.org/2020Curtin/2020/05/11/the-asmr-community-challenging-societys-misconception-on-asmr-videos/

Hello Anne-Sophie,

Thank you for reading and commenting on my paper. It’s nice to know that you’ve enjoyed reading my paper.
Referring to the article mentioned,
I have used this article to show that not only the social media influencers can shape the mindset and behavior of youth but also the online community in general. Good to know that you understood my aim behind. Additionally, I’ve also highlighted that living in the digital era can be a notable threat to the youngsters being exposed to social networks. It is good to know that you agree with my main arguments. The title of your conference paper seems interesting, I’ll read your paper too 😊.

Have a good day,
Harmony

Hi Harmony,

I’ve just finished your paper and I enjoyed reading it. I totally agree with you that social media influencers have played a central role in the lives of youth today and have impacted negatively on their mental health. I liked how you discussed social networks constantly showed the positive side and encourage the youngster to be a better version of themselves at all costs. As there are a lot of teenagers, especially girls, do care about how they look, and as you mentioned taken unhealthy habits to feel more attractive and thus negatively impacted both their mental and physical health. Definitely agree with you that youngsters are growing with insecurities according to what they are seeing on social media in their daily life. I would be interested to hear your perspective – do you think teenage girls are more easily to get influence by social media influencers compared to teenage boys? And why?

My paper discussed a similar topic to yours, however, my paper focuses more on the positive side of Instagram have on adolescent girls – Here is a link to my paper if you’re interested: 
https://networkconference.netstudies.org/2020Curtin/2020/05/10/the-ups-and-downs-of-instagram-on-adolescent-girls-social-and-emotional-development/

Hi Kristina,

Thanks for reading my paper. It’s a pleasure to know that you’ve enjoy reading my conference paper and that you support my point of views. Referring to your question, I would say that both girls and boys are influenced by the social media influencers. That’s why I have emphasized on youngster in general. But the difference is that girls are more prone to show their vulnerability on the social networks compared to boys. Indeed the social media influencers affected significantly their self- esteem and shape their behavior. I had an overview of your paper and it looks interesting too. I will comment on yours 😊.

Best Regards,
Harmony.

Hi Harmony
You made strong points to support your main argument that social media influencers impact adversely upon the young people. What the latter do not realize is that even the celebrities are facing problems at times in their life. What is being depicted in the social media is only the bright side of things with a commercial perspective so as to promote a particular product or service. Putting their life and health at risks due to the influencers is completely wrong. Having said so, your paper was an interesting one. Just a question coming to my mind: Are there means to minimize such risks and protect the young? The topic for my paper is different from yours but I would appreciate to have your views; the link to my paper is as follows:
https://networkconference.netstudies.org/2020Curtin/2020/05/11/social-media-and-political-participation-are-social-networking-sites-democratizing-political-systems/
Best Regards
Ranish

Hi Ranish,
Thank you for reading my paper. Obviously, the online celebrities put forward the positive side of their life only. Yes, what is being depicted on the social media is only the perfect lifestyle of the online celebrities and make youngsters feel inferior. To answer your question, as we currently living in a digital sphere and youngsters predominantly spend most on their time on the social networks. I think that is is quite difficult to minimise such risks. But if youngsters are more aware of the reality of life at an early, this will probably change their perspectives towards the social media influencers.

Best regard’s,
Harmony.

Hi Harmony


Very nice paper! I agree with you. Instagram influencers are constantly promoting unrealistic standards. It is true that they only post about the good and positive aspects of their life and this is something that a lot of people fail to realize. As a result, they have an unrealistic idea of how their life should look like and this affect their self esteem. I personally see Instagram as a platform where most people are constantly bragging about their lives. This is something that most online users do on social media not just influencers but of course, influencers reach and impact more people. However, there is a growing trend in influencers on Instagram who use their platform to promote topics such as authenticity, self love and body positivity (e.g. Iskra Lawrence, Cece Olisa, Ryan Sheldon). Do you think that those accounts can actually influence youngsters positively and counter all the negative effects that Instagram can have on the mental health of young people?



If you are interested you can have a look at my paper. It’s not really related to your topic but I would really appreciate having your insight: https://networkconference.netstudies.org/2020Curtin/2020/05/11/can-teenage-feminism-on-twitter-change-the-world/

Hi Pauline,
Thanks for your comment. It’s good to know that you agree with my arguments. To answer your question, indeed there is a growing trend in influencers on Instagram who use their platform to promote their authenticity, self-love and body positivity. There is still a part of their life that they are hiding as they do not share their entire life on the social networks. Most of the time, the social media influencers tried to shape the mindset of their followers by arguing on what they really need to here. I think that the account that you mentioned are also unreliable as their main objective is to gain popularity and increase their number of followers. However, I think that even though these social influencers try to promote a positive side of their life, there is still some repercussion on the mental health of the young people as they often try to go beyond the social influencers advice and this affect their life drastically.
Have a good day!
Harmony.

Hello Harmony,

Your paper was really informative and you came up with constructive arguments on the way social media influencers shaped youngsters lifestyle. You have supported your main idea with good supporting arguments. You have been able to broaden my knowledge on this topic and it was really interesting. You got a good idea to choose this topic as most youngsters considered mainly the positive impacts of social media influencers on their life and deny the dark side on their respective life. It was a pleasure to read your paper.

Best regard’s,
Jean noel.

Hi Jean noel,
Its great to know that you supported my idea and main arguments.
Thank you for commenting on my paper :).

Have a good day,
Harmony.

Hi Harmony,

This was a super interesting read and very topical to what our generation and those younger than us are going through in a predominantly online society. I can certainly say that when I was younger I dreamed of making vlogs and making it big on youtube, and now I see the same in my 12 year old niece however her and her friends seem to be consumed by it more than I was when I was her age. Why do you think that is? And do you think influencers are purposefully reaching out to younger audiences as they may be able to be manipulated more? Very interested to hear your response.

Also if you have time I would love to know what you think of my own paper. It’s about how social media has led to the creation of inauthentic identities:
https://networkconference.netstudies.org/2020Curtin/2020/05/10/social-media-has-helped-in-manufacturing-deceptive-and-inauthentic-identities-online/

Have a good day!
Leah

Hi Leah,
Thank you for commenting on my conference paper. It’s always a pleasure to have the opinion of other readers. Personally, I think that the reason behind the increase of the consumption of social network is due to the current digital era, the teenagers are certainly trying to build their image online. Referring to your niece and her friend, it’s totally normal that they consume more than you seems to at this particular age, as nowadays being on the social media platforms is more trending nowadays. The social media influencers are purposefully reaching the younger generation as the youth are more susceptible to believe the unbelievable. They can easily manipulate the youngsters with their effective strategies and they know how to shape youth mindset significantly. Social media influencers are the main problem looming in the daily life of the youngsters as they often encourage youngsters to portray an unreal image on their social media account just to gain popularity. However, the young people feel the need to be accepted on the online platform which is radically impacting on their online and offline life as well.
Regards,
Harmony.

Hi Harmony, i found your article very interesting! Despite the fact that we all know about the side effect of social media, we usually tend to banalise it.. But throughout your examples, it makes me realise the true reality of this world and especially how social media could really have a dark side effect on people. Especially teenagers. I think that it is important for our future generations and even for our present one to be aware and especially to realise how social media impact on them; on their identity, what they really are. A lot of our teenagers develop complexes due to this. Thank you for this article who makes us aware about the negativity of this world of technology

Hi Alyssa,

Thank you for commenting on my paper. Indeed we all know the negative side of the social media platform, various of the online users deny the importance as they premarily focus on building their online identity. I am happy that throughout my paper you have been able to realise the true reality and the way social media can play a negative impact on the life of the youngsters. Obviously, a lot of teenagers develop complexes while being on the online platform as they often make comparisons.

Have a nice day 🙂 !
Harmony.

Hey Harmony,
Your paper was very informative and you demonstrated the impact of social media influencers on the lifestyle of youngsters. You covered some good points and which increased my knowledge and helped me learned a lot. Your argument of the self-representation adds on to the point I written in my paper. Using Kylie Jenner as an example to prove this is a very good one as many youngsters especially girls follow her and try to do the same when representing themselves.
Social media influencers are also showing their real lifestyle now and not only trying to show the perfect image of themselves which is actually great and youngsters should start reflecting on this as focus more on taking care of their own-self rather than letting it depend on another factor.
Regards,
Vinanda.

Hello Vinanda,

Thank you for reading my paper. I’m happy that I have been able to increase your knowledge regarding this topic. Even though the social media influencers show their real life, they choose what to show to their followers and of course they keep part of their intimacy. And we must keep in mind that the social media influencers main objective is to portray an ideal life to increase their number of popularity.

Regards,
Harmony.

Good evening Harmony,

İ really liked what you shared on how social media is shaping youngsters lifestyle nowadays. Thank you for giving your opinion on the subject. I took great pleasure to read your paper. I agreed at 100% when you said that social influencers have a significant impact on the young generations. The majority of youngsters nowadays are not aware that they are the summation of the environmental factors which are surrounding them such as social media influencers and the society in which they are growing. İt is so important that the young put in their brain that what’s ımportant is not what society is expecting from them but to reveal their real self. Sadly youngsters did not realısed that social media influencers chose what they wanted to show to the world and that is not the real life. You bring out a lot of informations about what İ am mentioning and learned interesting things. ı appreciate your paper for one particular reason. Everybody chose to show what the social media influences are doing for the society but few are saying what they are also causing to society.

Good Job Harmony and all the Best,

Hakim Kiliç

Hello Hakim,
Thanks a lot for commenting on my paper and for your constructive arguments. It’s a pleasure to know that you agree with me at 100%. Obiously, youngsters must bare in mind that the social media influencers portray only the ideal aspect of their life and they must not let their lifestyle be shaped by these influencers. Its good to know that i’ve been able to enhance your knowledge throughout my conference paper.

Thanks again 🙂 ,
Harmony.

Hello Harmony,

Thanks for your comment on my paper, much appreciated. Your piece of writing was very interesting to read and i totally agree with the argument you raised.

Social media platforms are indeed playing a big role in the identity of teenagers nowadays, sad truth but sometimes the teenagers only try to arrange themselves according to all these famous influencers. To be honest, I’ve never heard of the issue concerning the Instagram poll in Malaysia, unbelievable but this proves that things happening on these social networking sites has bad influence and leads some teenagers to commit suicide.

Thanks again, cheers

Hi Morgane,
Thanks for commenting on my conference paper too. I’m glad to know that I have been able to raise your concerns about this issue. Referring to the example provided on the Instagram Poll in Malaysia, this has been used to show how the online users have such a notable influence on the life of the youngsters. There are several cases like this online due to the bad influence of social networking and the constant increase of youngsters being victim of online influences

Have a nice day 🙂
Harmony.

Hi,

Thank you for commenting on my paper. (:
I really like the topic you chose as I can relate to it, being an active user of social media platforms , especially Instagram. I totally agree how mental health can be negative impacted. With the introduction of memes as well, self estime of a person can be affected because they feel targeted. Memes were supposed to be funny but in some situations, they’re being used to insult a person. You have mentioned about how young people are easily influenced to a point where “Young people are self-harming themselves on unhealthy eating habits, some are suffering from anorexia or are searching ways of losing weight”. This is unfortunately true.

But don’t you think that some influencers are also promoting health tips to ensure that their followers are in good health and shape? The result based on what the followers do is not really the influencer’s fault if some people are taking their diets to the extreme?

Good work!
Take care. 🙂

Hello Devhuti,

Thanks for commenting on my paper too. It a pleasure to know that you support my arguments. I do agree that the implementation of memes can affect someone as memes are often used against a person and its also self-harming. I think that anyone can take memes personally and this can lead to a lack of self-esteem. Referring to your question, I think that some influencers are promoting health tips predominantly to promote the products that they are selling. A number of the social media influencers do not take in special consideration the side effects and the severe repercusions that this can caused to the individuals health. Once again, I think that they are indireclty shaping youngsters mindset while trying to provide the significance of a healthy lifestyle. And this often lead to an overabused behavior which impacted negatively on youngsters health.

Regards,
Harmony.

Hello again ;p,

I might have to disagree with you when talking about “influencers not taking in special consideration the side effects and the severe repercussions that this can caused to the individuals health.” I believe that at least some do care about what they’re posting to promote. For example, many YouTubers tend to collaborate with companies to promote their products. However, most of them genuinely test the products on themselves and show the results on their youtube through videos and then give their final verdict on Instagram.

Hi Devhuti,
Like I’ve mentioned, some of the social media influencers do not pay in special consideration the side effects as their main purpose is to portray an ideal image on the social media platforms and do their online marketing while promoting their products. Referring to your comment, how will an online user know that they are genuinely testing the products. I think that indeed they might show videos, images and come up with certifications, there is still the possibility to hide the negative impacts. On the other hand, if ever they genuinely tested the products this does not mean that the products will be beneficial to the users as there is a probability that severe repercusions arise. Each person have a different metabolism and some are intolerant to some products and the social media influencers must be more careful while promoting online as the youth are always prone to follow the latest trend. Therefore, this might often lead to frustration and disatisfaction if the youth cannot used the products.

I agree that due to different metabolism, it is obvious that the results will be different. However, they tend to state that while promoting the product. If they are using the product on camera, at some point if there was any visual side effets we would have seen. To conclude, SOME of the influencers tend to portray a product as being extremely good while disregarding its negative impact while some are actually genuine. 😉

I acknowledged your opinion but you must keep in mind that not all social media influencers tend to precise the negative impacts. Indeed they used the products on camera, nothing can determined that all these are true and reliable. This is the reason why youngsters are often influenced by the social media influencers. In addition, the social media influencers often pretend that the product is worth it because it is their job to show what people expect from them. So, anyone can relied on the saying of the social media influencers and there will always be a misundertanding.

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