Tag: community

The Transient Nature of Identity Online

Myra Lowe4 Comments
An identity formed online is more transient due to its application within an online community and the adaptable nature of a Web 2.0 environment. Virtual communities undermine the original definition of a community; the virtual environment has also undermined the original definition of an identity. According to Donath (1996), the norm is: one body, one identity. Though the self may be complex and mutable over time and circumstance, the body provides a stabilizing anchor” (Donath, 1996). This paper Read more [...]

#community: Hashtags generate a sense of belonging

Murray Summerville11 Comments
Download: Hashtags generate a sense of belonging Abstract This paper explores how hashtags are used on social media as a kind of textual signpost signifying aspects of our identity. Through these signposts users alert others to their emotions, thoughts and affiliations, all of which help generate a sense of belonging to something online. From its beginnings as a searchable piece of metadata, hashtags help others find others beyond their own circle of friends to discover a collective of similar Read more [...]

Seizing the Memes of Production: The Dictatorship of the Proletariat and Facebook

Eloise Macdonald-Meyer6 Comments
Abstract Facebook is one of the biggest social networks and is pervasive throughout much of the word with billions of users. The Dictatorship of the Proletariat is a state of government proposed, in much communist literature, as a transitional state from revolution to communism. What do these have in common and why compare a political theory with a social network? These are the questions this paper aims to answer and discuss. By examining the structures of Facebook set out for managing community Read more [...]

Using Facebook to Better Engage Customers and Strengthen Brand Identity

Thomas17 Comments
ABSTRACT With traditional means of marketing, such as banner advertisements, becoming increasingly unavailing, businesses have begun to seek out alternative methods of soliciting custom from consumers. The ubiquity of social networking sites and other Internet-enabled platforms introduces new opportunities for businesses, but in return ask for a radical alteration in their business strategy. This paper attempts to analyse how one such social networking site in particular, Facebook, has allowed businesses Read more [...]

Roleplay and Community Gaming; how the use of streaming technologies enhance trust in gaming environments where players roleplay characters through pseudonym and false identity.

Shannon Ghioni6 Comments
Abstract The purpose of this paper is to argue that streaming technologies enhance trust in gaming environments where players roleplay characters through pseudonyms and false identity. Through methods of researching Grand Theft Auto Five (GTAV) (Rockstar North, 2013) game mechanics, the streaming service Twitch (www.twitch.tv), and focusing on the FiveM (CitizenFX, 2014) server The Family RP (FiveM, 2014) to demonstrate how trust is formed within these communities through the rules and communication Read more [...]